16 Dec 1999
| by ANNE-MARIE CRAWFORD
s British Comedy Awards as part of a
three-year deal with the ITV Network. The sponsorship is the first...s British Comedy Awards as part of a
three-year deal with the ITV Network. The sponsorship is the first ...
. The agency has produced a series of
break bumpers for the Awards programme, showing a variety ...
of traditional banking.
The Awards programme, to be screened live at 9pm across all ITV regions,
is hosted ...
16 Dec 1999
| by ANNE-MARIE CRAWFORD
Guinness will be the last brand to advertise on ITV this millennium
and Bell s Whisky the first...Guinness will be the last brand to advertise on ITV this millennium
and Bell s Whisky the first in the next, following a deal between Diageo
and Granada.
Diageo beat off rivals, such as IBM, Abbey ...
, featuring the
copyline, Good things come to those who wait , will be the last
advertisement shown ...
16 Dec 1999
| by EMMA REYNOLDS
The weekly analysis of advertisement recall
Q: Which of the following TV commercials do you...The weekly analysis of advertisement recall
Q: Which of the following TV commercials do you remember seeing
recently?
Last Account Agency/TV buyer ...
52
20= (-) British Gas BMP DDB/BMP OMD 52
20= (-) Famous ...
16 Dec 1999
| by IAN DARBY
The Incorporated Society of British Advertisers (ISBA) has joined
the fight against government...The Incorporated Society of British Advertisers (ISBA) has joined
the fight against government plans to limit commercial use of the
electoral roll.
Ian Twinn, director of public affairs ...
of an
opt-out box for consumers on electoral roll forms.
ISBA, which represents advertisers ...
16 Dec 1999
| by IAN DARBY
Abbey National has awarded the pounds 10m advertising account for
its forthcoming internet bank...Abbey National has awarded the pounds 10m advertising account for
its forthcoming internet bank, codenamed Aquarius, to Euro RSCG Wnek
Gosper.
Strategic planning has been handed to Carat, which ...
s UK advertising, will help to
launch the bank in spring next year as a major rival to Prudential ...
16 Dec 1999
| by ANNE-MARIE CRAWFORD
Channel 5 s The Roseanne Show has been warned by the Independent
Television Commission (ITC) about...Channel 5 s The Roseanne Show has been warned by the Independent
Television Commission (ITC ...
awarded its pounds 6m direct marketing account to Joshua,
OgilvyOne and Barraclough Hall Woolston Gray ...
, scooped the Gold Award at last week s
DMA/Royal Mail awards for its work for Hyundai. CMB was one ...
16 Dec 1999
| by GAIL KEMP
- Ten years is an awfully long time in advertising. Gail Kemp reveals which brands have stayed...advertising of the past ten years. They are brands which have invested heavily in TV advertising, and have ...
committed to international television advertising. In 1990, the account was handled globally ...
Head, had pioneered the soap opera style of TV advertising three years earlier. Each new commercial ...
16 Dec 1999
| by ALEXANDRA JARDINE
Burton, the Arcadia Group-owned menswear retailer, has handed its
only TV ad campaign...Burton, the Arcadia Group-owned menswear retailer, has handed its
only TV ad campaign ...
with Grey
Advertising.
WARL is thought to be in line for more Arcadia work on brands including ...
pounds 1m, currently running on national TV and in the press, and
supported by direct mail, internet ...
16 Dec 1999
| by ALEXANDRA JARDINE
Flextech has hired BANC to handle a pounds 3m ad task for its
satellite and cable TV channels...Flextech has hired BANC to handle a pounds 3m ad task for its
satellite and cable TV channels, Bravo and Trouble.
A campaign taking in TV, poster and press activity is expected to kick
off early in 2000. Ads will target the channels core audiences of
16- to 34-year-old lads (Bravo ...
16 Dec 1999
| by STEPHEN CHANDLER, an account director a
in advertising. In 1975 she joined the
Advertising Standards Authority and in 1990 she was appointed...Matti Alderson started her career as a legal executive but
subsequently gained experience in advertising. In 1975 she joined the
Advertising Standards Authority and in 1990 she was appointed ...
.
And restrained! I m glad you re on my side.
Diane Simpson, a founder member of the British Institute ...