20 Dec 1999
| by STEFANO HATFIELD
commercial aired on British TV.
Its repetitive style was typical of much of the first television ...
for most of the past 30 years, John
Webster, indisputably the best British exponent of the television ...
brought back to our screens
for the third time! Simply put, this was British advertising at its very ...
20 Dec 1999
| by CAROLINE MARSHALL
bus, Warriner sighed, and one of the most
famous campaigns in British advertising history was born ...
This poster formed part of what is possibly the most famous British
advertising campaign of all time ...
creative director who, on first seeing the ad at the cinema, vowed to
get into advertising ...
17 Dec 1999
| by JOHN TYLEE
to go away empty-handed.
The award of the Whiskas business to M s faith in him after his ousting by the then Saatchi s award-winning work on the brand has been hailed
as mould-breaking advertising in its sector ...
it claimed was the first TV
commercial to talk to cats in their own language.
Pedigree Masterfoods ...
17 Dec 1999
| by GERRY MOIRA, executive creative directo
: Frank Houston
Director: Tessa Sheridan
Production company: Stark Films
Exposure: National TV ...
Weiland Film Company
Exposure: National TV
BENDICKS OF MAYFAIR
Project: Bendicks Christmas campaign ...
, Outlaw Films
Exposure: National TV
...
16 Dec 1999
| by GAIL KEMP
- Ten years is an awfully long time in advertising. Gail Kemp reveals which brands have stayed...advertising of the past ten years. They are brands which have invested heavily in TV advertising, and have ...
committed to international television advertising. In 1990, the account was handled globally ...
Head, had pioneered the soap opera style of TV advertising three years earlier. Each new commercial ...
16 Dec 1999
| by STEPHEN CHANDLER, an account director a
, with retailers predicting stock will be
scarce , despite record production levels throughout the autumn; British...; British
Telecom plans to launch a chain of high street shops, offering a range
of telephones ...
advertising budget to emulate the
success of its fizzier rival Perrier; The Advertising Standards ...
ahead of a
likely advertising ban; Dennis Publishing is revealed to be planning a
new men s magazine ...
16 Dec 1999
| by GAIL KEMP
and into TV ads. The decision was taken after econometric tests revealed that B Q s TV advertising has ...
Since 1992, the number of British households without a TV licence has fallen from 10% to just 6% - each ...
. Specsavers In its six years as a major TV advertiser, the Guernsey-based Specsavers optical chain has ...
16 Dec 1999
| by ALEXANDRA JARDINE
fragrance counters.
The range will be supported by print advertising, created by
photographer Raymond Meier, and featuring the model Yfke Sturm. No TV
advertising is planned.
Media ...
.
There is also likely to be a heavy in-store effort, with sampling and
demonstration, and shared advertising ...
16 Dec 1999
| by ANNE-MARIE CRAWFORD
created by Grey Advertising, with media
planning through MediaCom TMB and buying through Starcom....were created by Grey Advertising, with media
planning through MediaCom TMB and buying through Starcom.
...
16 Dec 1999
| by PAUL WHITFIELD
of people, advertising and
investment will be moved to Surf, which is the fastest-growing brand ...
it intends to increase the advertising spend behind Surf and
reposition the brand to appeal to Radion ...
).
Ganczakowski said that Lever had no plans to cull more brands in the
short-term. Radion advertising ...