16 Dec 1999
| by STEPHEN CHANDLER, an account director a
, with retailers predicting stock will be
scarce , despite record production levels throughout the autumn; British...; British
Telecom plans to launch a chain of high street shops, offering a range
of telephones ...
advertising budget to emulate the
success of its fizzier rival Perrier; The Advertising Standards ...
ahead of a
likely advertising ban; Dennis Publishing is revealed to be planning a
new men s magazine ...
16 Dec 1999
| by ANNE-MARIE CRAWFORD
in
the UK, billing pounds 1m a month in web advertising alone.
Abbey National has signed as a provider for NTL s interactive TV
service. The move gives Abbey a presence on all the UK s interactive
television services, having previously signed deals with Open and
Telewest. NTL s interactive television ...
16 Dec 1999
| by BHAVNA MISTRY, editor of Marketing Even
and would like to hire a
celebrity lookalike to make a speech and hand out the awards.
Who can ...
of the Stars In Their Eyes TV
show who imitate famous singers.
The agency says it has 2000 lookalikes ...
16 Dec 1999
| by BEN ROSIER
.
The move reflects the increasing centralisation of Apple s marketing and
advertising over the past two ...
of the iMac, the bulk of the company s advertising has been
produced by Chiat Day in the US with minor ...
13 Dec 1999
| by MARK TUNGATE
as well as its events
and brand extensions.
Cosmetics giant Coty has awarded its French ...
. It has a
UK budget of pounds 2 million.
BSkyB is this week entering the pay TV market in continental Europe
through a deal with Kirch, the German television group. BSkyB is
expected to announce ...
10 Dec 1999
| by JADE GARRETT
to advertisers following the publisher s admission
that it posted inflated circulation figures on its Birmingham...to advertisers following the publisher s admission
that it posted inflated circulation figures on its ...
The discount retailer, Matalan, has appointed CDP to its pounds 4
million advertising account. The agency pitched against the incumbent,
WARL, and McCann-Erickson Manchester. CDP will take the brand on to TV ...
10 Dec 1999
| by ANNA GRIFFITHS
, sees the free
PC as a long-term marketing strategy as the computer becomes a commodity
like the TV ...
06 Dec 1999
| by MARK TUNGATE
the title into a must for
advertisers....Future has launched a DVD edition of its burgeoning computer
magazine PC Format, in a bid to turn the title into a must for
advertisers.
PC Format, described by the Bath-based publisher ...
edition, the next issue is a must for
advertisers.
The sales team charged with converting ...
06 Dec 1999
| by COLIN GRIMSHAW
awards event, the 1999 Channel Awards.
Publishing director Paula Barnes, who is in charge ...
02 Dec 1999
| by CONOR DIGNAM
whereby commercials featuring TV
personalities cannot be shown within 30 minutes of a programme in which...whereby commercials featuring TV
personalities cannot be shown within 30 minutes of a programme in which
that person appears.
10 years ago: A squeeze on consumer spending forces companies to cut
advertising ...