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Yes Television has made three appointments to its management team in Hong Kong. Dan Buzzo (pictured) has been appointed creative director, Nigel Harper has been appointed vice president technology, and Lanny Huang becomes the firm's content director. Buzzo has been with Yes Television in the UK since ...
BSkyB is launching a new multi-media TV channel, exclusively for the financial services industry. It has appointed Dynamo to develop and implement an on-going strategy for the Financial Channel and its launch in summer 2001. The channel will be available across a range of media including a ...
The top search engines/portals (Japan and Singapore), and the top advertisers (Hong Kong ... .com.sg 50 Source: Nielsen//Netratings, October figures. TOP 10 ENTERTAINMENT ADVERTISERS - Hong Kong ... !Online 571 Discovery Network 505 TOP 10 ADVERTISERS WEB SITE ...
London agency Davies Little Cowley Fiddes took top gong at the first ever Globe Awards last month. The awards were run by the Association of Promotion Marketing Agencies Worldwide (APMA ... , Canada picked up four awards, the US three, the UK, Brazil, Israel and Singapore, two each ...
was given away in prize money in a joint TV campaign run in the US by Ericsson and the AT&T Wireless' Digital PocketNet. TV viewers, who had previously been sent a special game device that looked like an Ericsson cell phone, were asked to point it at their TVs during a commercial to find out ...
Dee Cravens has seen the future of the internet, and it's got nothing to do with advertising. During the entire history of marketing to date, advertisers have chased consumers. The average marketer ... of talking to potential customers through the internet pretty far away from advertising. It's taken away ...
is advertising, which makes any change irrelevant,' he states. 'But that's not to say never - if it ... show which restricts exhibition space to members only British Promotional Merchandise ... in Advertising (IPA) Members: 220 Annual subscription: on a sliding scale of roughly 0.4 per cent ...
, connect, and consume. In the US and Europe, TV advertising of the 'in your face' style, usually geared ... that all this advertising - the myriad buses, profusion of dotcom commercials on TV, and the bridal ... of a shotgun style approach to advertising, splattering their logos and messages across any ...
; advertising has the Clios; and the promotion industry now has the Globes. The other awards schemes ... success of the promotion - something advertising agencies have a hard time accomplishing ... and the foundation established for future industry award events. It is our mission at APMA to double ...
The British Advertising Gift Distributors Association (BAGDA) will change its name to the Promotional Merchandise Trade Association (PROMTA) in January to reflect its wider membership. According to BAGDA chairman David Long, the association is no longer a body that solely represents ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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