. The tennis player has represented the sports apparel brand in TV and print campaigns since 1995. The current deal will kick off with a TV commercial next month. Williams will also co-design a new Reebok ...
Corinthian has awarded the pounds 2m creative business for its PowerPodz MicroStars chocolate...Corinthian has awarded the pounds 2m creative business for its PowerPodz MicroStars chocolate footballers to Doner Cardwell Hawkins. The agency will develop TV and press campaigns to launch the product. MBS will handle media for the February launch. ...
Cable operator NTL has re-entered the bidding war for the pay-per-view TV rights to Premiership...LONDON (Brand Republic) - Cable operator NTL has re-entered the bidding war for the pay-per-view TV rights to Premiership football matches, after abandoning its 328m bid earlier this year. The company is believed to be bidding for cable TV rights only and is offering a much smaller amount ...
the development of interactive television, according to a group of digital TV channels that are set to lobby...The high cost of launching interactive services on BSkyB s digital platform could hold back the development of interactive television, according to a group of digital TV channels that are set to lobby ... in the digital TV market. ...
Reform White Paper, and said it concentrates almost entirely on television and further strengthening...The Commercial Radio Companies Association has expressed its disappointment at the Communications Reform White Paper, and said it concentrates almost entirely on television and further strengthening of the BBC. The CRCA said the White Paper concentrates on maintaining the BBC to the detriment of its ...
Walt Disney Parks and Resorts, the US theme park and cruise line division, has increased its TV...Walt Disney Parks and Resorts, the US theme park and cruise line division, has increased its TV budget by almost 20% for its 2001 campaign, which will be its longest ever, running for 21 weeks. ...
Bayer is launching a pounds 1.2m TV campaign through Abbott Mead Vickers BBDO to promote thrush...Bayer is launching a pounds 1.2m TV campaign through Abbott Mead Vickers BBDO to promote thrush remedy Canesten Once. The ad, which breaks on Boxing Day, shows a woman sleeping in a moonlit room, with the faint but unmistakable buzzing of a mosquito in the background. As it gets louder, the woman swats it ...
being awarded for attendance at certain matches. Barber added that the aim was to kindle interest ...
Radio, and GWR. Clear Channel International, the US radio, entertainment and outdoor advertising group ...
the lottery with a budget that will equal that of big advertisers such as Procter s Lottery, will lose out ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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