LONDON (Brand Republic) - Sir Richard Branson’s Virgin Rail Group has failed in its bid to take over the east coast mainline between London and Edinburgh. The Shadow Strategic Rail Authority awarded the rail franchise to the line’s current operator, Great North Eastern Railway. Virgin Rail, which ...
Lunn Poly is launching a new TV campaign through WCRS. The ads, which break on Boxing Day, focus...Lunn Poly is launching a new TV campaign through WCRS. The ads, which break on Boxing Day, focus on the positive aspects of buying a holiday, particularly the excitement after booking, rather than relying only on price. The two ads show a mechanic and a teacher at work daydreaming about their holidays. ...
British Airways has left out its major European rivals from a shortlist of potential buyers for Go...LONDON (Brand Republic) - British Airways has left out its major European rivals from a shortlist of potential buyers for Go, its budget airline. According to newspaper reports, BA drew up the shortlist from about 30 interested parties, but is understood to have ruled out main rivals such as Air France ...
of airlines outside the shareholders. Comprising British Airways, Air France, KLM, Aer Lingus, Alitalia ... confidence of the online arena for both selling and advertising, it s a very good thing. There is a risk ...
national TV campaign. Travelcare, one of the few travel agent networks not owned by a major tour operator ... manager of Travelcare, said: We ve been through a major rebranding in 2000. Our first national TV ...
British Airways Holidays and Thomas Cook Holidays are joining forces with a 50:50 venture, which...LONDON (Brand Republic) – British Airways Holidays and Thomas Cook Holidays are joining forces with a 50:50 venture, which will merge the two holiday businesses. The new operation will be headed up by Simon Laxton, currently managing director of Thomas Cook Holidays, a division of German travel giant C ...
Fresh from its legal wrangling with Irish discount airline Ryanair, British Airways is facing a...LONDON (Brand Republic) – Fresh from its legal wrangling with Irish discount airline Ryanair, British Airways is facing a damages claim from EasyJet, the Luton-based low-cost operator. EasyJet wants compensation for the alleged subsidy to BA’s own low-cost operator, Go. Previously EasyJet sought a court ...
LONDON (Brand Republic) – William Shatner, the former Star Trek star, is thought to have parted company with Priceline.com, the online retailer which allows consumers to name their own price for airline tickets and hotel rooms. Shatner has acted as the advertising spokesman for Priceline.com since its ...
Tangozebra, the online advertising technology company, has formed a strategic partnership...Tangozebra, the online advertising technology company, has formed a strategic partnership with Carat Interactive to boost the take-up of the company's Tranzition advertising tool ... rather than within them or over them. Advertisers decide which links they want to initiate an ad ...
'Bluebird'. According to MMS, British Midland's top brand supported by advertising in the year ... Company facts British Midland Airways is a subsidiary of British Midland (formerly Airlines ... % held by Sir Michael Bishop and his two partners. Established in 1938 as Derby Airways, British Midland ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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