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M&C Saatchi wins £10m AA account

and diversity of the AA advertising task in the future. "We are pleased to have found top ...

THE BOOK OF LISTS: The 10 Best international TV ads

sports footage from local TV - such as two blindfolded men trying to beat each other with clubs ... channel advertising, which is notoriously bad. The campaign won the Grand Prix at Cannes with two ... rants. In what can often prove to be uninspired product-based advertising, this humorous campaign ...

THE BOOK OF LISTS: The 10 Best TV ads of the year

Jeans The special effects continued Levi's advertising tradition of innovative creative work ...

THE BOOK OF LISTS: The 10 Best advertising lawyers

1. Roger Alexander, senior partner, Lewis Silkin The doyen of UK advertising lawyers ... -edge stuff" clients say. 3. Brindsley Dresden, head of advertising law, Lewis Silkin Rising reputation in pure advertising underlined by his appointment to write the standard below-the-line agency ...

THE BOOK OF LISTS: The 10 Top US TV programmes

, are the television executives who commissioned this tattered old pair of pants and then saw it, despite all odds ... .4 This is US television's longest running drama series, now in its 12th season. The wheeze is that the first ... this one. Figures are for 1 January to 28 October 2001, and ranked by Television Rating (all ...

THE BOOK OF LISTS: The 10 Top UK TV programmes

1. Eastenders. BBC1, Thursday 5 April. TVR: 36.4. The one where someone shot someone else. Or where someone was discovered by somebody to have been having an affair with somebody else. Or no - someone's relative, probably a son, possibly with a reputation as something of a rogue, returned...

THE BOOK OF LISTS: Wigs off to advertising's leading briefs

defined the category, having been an advertising lawyer for three decades with enormous respect ... , Lewis Silkin's head of advertising law, who's the only game in town for standard industry contracts ... of the Campaign jury, we rest our case. - Best advertising lawyers, p46. ...

THE BOOK OF LISTS: The 10 Worst jobs in advertising

1. Chairman, HHCL 1 million pitch for the Jersey Tourist Board is mentioned as a "hot tip". 5. Anyone in personnel This year, practically every agency has suffered job losses. Pity those who have to deal with the nitty-gritty after the chief executive's made the sympathetic speech...

THE BOOK OF LISTS: The 10 Most-watched pan-European TV channels

1. Eurosport Still the undisputed king of all the pan-European TV networks, Eurosport is now 100 per cent owned by TF1 after the French network bought out the Canal+ network. At present Eurosport is gearing up for a busy 2002 with events such as the Winter Olympics from Salt Lake City, the World Cup ...

THE BOOK OF LISTS: The 10 Best direct marketing executions

1. Monster.co.uk "kiss it! Go on, kiss it!" Winner of the gold award at the Campaign Direct Awards, the "Beware the voices" work is both memorable and funny. This particular direct response ... director: Roddy Kerr Copywriter: Arthur Parshotam 10. Envision "student TV licensing ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.