with it for a while and see how you feel." A simple and stylish execution of an advertising idea, this campaign has won more awards and nominations than Ben Hur, not least the gold at the Campaign Direct Awards ... Royal Mail Awards. Agency: Harrison Troughton Wunderman Art director: Anthony Cliff Copywriter ...
but the agency is falling frustratingly short of winning big awards. However, Townshend's work for NPower enabled ... something of a creative resurgence with its name back on the lists of award winners and a high standard of creative for Volkswagen, Pedigree, Panasonic and TV Licensing. It is no coincidence that Barraclough has ...
integrated push using a game called "twang", developed by Graphico and available online and interactive TV ...
The fuel giant awarded the assignment last week after a pitch involving a mixture of direct marketing and sales promotion specialists. Iris will work alongside Proximity on a series of ad hoc ... with advertising developed by Shell's global agency J Walter Thompson. Work will concentrate on point ...
The automotive firm, part of the General Motors empire, is creating a single integrated marketing division, from which all marketing communications will be planned and developed. CRM and advertising ... of around £60m. Sharp will be responsible for Vauxhall's advertising, direct mail, online communications ...
Glenmorangie is basing its latest direct marketing and advertising campaign for the Ardbeg malt
advertising group Havas and the London Business School....toward interactive marketing and direct mail this year. In the UK, above-the-line advertising is set to fall 2.4% this year, as direct mail increases by 1.5% and interactive advertising climbs 0.7%. In 2003, however, above-the-line advertising will be down 0.2%, direct mail will grow 1.5% and interactive ...
that ties in with the 'If Smirnoff made...' television advertising campaign....and excitement of TV can be taken to the individual through the internet." He added: "Consumers aged between 18 ...
responsive press advertising campaign to highlight to independent travel agents that flights can be booked
to meet strict criteria to win approval. Companies that successfully apply for the award will be able ... members, although members will receive 10% off the cost. The price of award is determined by the number ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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