remains unchanged in the former British colony. Prior to the win, Mediaedge:cia was handling Citibank ... . Citibank is estimated to have spent an estimated $70m on advertising in 2002 down from $105m last year ...
BBC World has complained to the advertising watchdog about a magazine advertisement for CNBC that claimed: "Get in front of Europe's wealthiest, with the channel that's way out in front". The ad went ... by the industry. The Advertising Standards Authority upheld all three accounts against CNBC. It told ...
Serious Pictures, and not Gorgeous, was the production company behind Fallon's new TV campaign for BBC Radio 1 (Private View, 6 December). In the Campaign Media Awards supplement (Campaign, 29 November) VCCP was wrongly credited as the creative agency behind the O2 sponsorship credits. In fact ...
several agencies, including Optimedia, for the business from a list coordinated by the Advertising Agency ... ' multimillion-pound global advertising account, as the company attempted to streamline its brand interests ...
fairly boring subject for an advertisement, and I like the way they have made it personal and stirring ...
business picture, its varied advertising over the years has not helped. Associated with the black horse ... of distinguishing themselves. Banks often change their advertising tack frequently, but many feel ... it's tabloid coverage of their advertising front man John Thomson's private life, or receiving a ...
LONDON - Mother has been named Creative Agency of the Year in Marketing's Agency 2002. The award
Britannia Building Society spent £2.7m on advertising in 2000, a tiny fraction of the total...word, your home for life.' The campaign ran from September 2000, mainly on TV. The heaviest activity ... provided by C4, Five and multichannel. February 2001 saw Meridian and HTV added to the TV roster, and two ... Copywriter: Dave Trott Film Director: Ged Haney/Passion Pictures Advertising Manager: Alan Long Authors ...
staff and a Search for a Star was launched on Halifax's internal TV network. The first TV ad, starring ... and online. The ads immediately stood out from other financial sector advertising, motivated members of staff and led to an uplift in sales. By October 2001 86% of bank customers recognised the advertising ...
-branded financial house. The integrated work comprises doordrops, regional press and bus advertising
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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