to remove filtersNEWS BRIEFS: Malta Tourist Office begins ad campaign
19 Dec 2002
Malta Tourist Office will begin a £1.5m ad campaign on Boxing Day targeting UK holidaymakers. TV
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STOP PRESS: ASA upholds complaint against Expedia.com
19 Dec 2002
The Advertising Standards Authority has upheld a complaint against travel web site Expedia.com from
Virgin Flightstore targets travel industry
18 Dec 2002 | by Claire Billings,
responsive press advertising campaign to highlight to independent travel agents that flights can be booked
Mediaedge:cia launches branding campaign for Kuoni
13 Dec 2002 | by Jennifer Whitehead,
LONDON - Mediaedge:cia is behind a new £1m-plus advertising campaign for the travel company Kuoni...was as part of a television campaign for the Sunday Telegraph, which saw the travel company giving away 100 ...
Claydon Heeley will take on £3m Virgin Holidays' business
13 Dec 2002 | by IAN DARBY
was appointed in April to create a television commercial for Virgin Holidays. It developed a fast turnaround ... Heeley, said. Virgin Holidays achieved a 10 per cent sales uplift on its summer holidays following TV advertising this summer. ...
Optimedia moves chunk of outdoor spend to Meridian
13 Dec 2002 | by IAN DARBY
Concord handled outdoor planning and buying for all Optimedia clients, including British Airways and L'Oreal. However, outdoor arrangements for almost half of the clients will move to Meridian, a 50 ... by advertising networks. Nigel Mansell, Concord's managing director, implemented management changes earlier ...
TBWA develops new posters for Thomas Cook ad campaign
13 Dec 2002
to the beginning of British Summer Time. The ads were art directed by Brian Campbell and written by Ben Priest ...
JWT unveils poster campaign for Smirnoff Ice free travel
13 Dec 2002 | by JENNY WATTS
widespread coverage on transport advertising sites across the capital, including joint branding on London ...
MyTravel to use outlets for ad blitz
12 Dec 2002 | by DANIEL ROGERS
MyTravel has shelved plans to launch its traditional post-Christmas advertising assault...-profile TV campaign featuring actor Ricky Tomlinson in the first two months of 2002 (MMS). It also flies ...
MyTravelLite hires Bargain Hunt star for ad campaign
12 Dec 2002
David Dickinson, the perma-tanned host of BBC1's Bargain Hunt, is to become the advertising face...MyTravel's no-frills spin-off will initially use rising star Dickinson in a regional TV and radio campaign that kicks off at the end of December. Dickinson will promote bargain fares to existing MyTravel ... . MyTravelLite flies from Birmingham airport and advertising will initially be concentrated around the central ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
