23 Dec 2003
| by MediaWeek
. Lawyers for Lord Black, who was given a British peerage after relinquishing his Canadian citizenship, told ...
18 Dec 2003
| by MediaWeek
Online advertising still growing...Online advertising was one of the fastest growing mediums in 2003, according to a new survey. A PricewaterhouseCoopers survey of Interactive Advertising Bureau members shows that online advertising reached record levels in the first half of 2003, recording a spend of £151.6m - which accounts ...
18 Dec 2003
| by MediaWeek
TV MARKETPLACE - Saddam wins for Sky...Sports Personality of the Year ceremony, which saw England's Rugby World Cup hero Jonny Wilkinson awarded ...
the award. He beat, among others, his captain, Martin Johnson, in the poll. Viewers stuck with the BBC ...
18 Dec 2003
| by MediaWeek
Auction TV channel in Freeview tie-up...Bid-up.tv, the interactive auction broadcaster, has launched a £2.5m promotion with Freeview and set-top box manufacturer Thompson to push the channel on the digital terrestrial TV platform ...
voucher that can be redeemed against any Bid-up.tv purchase. Bid-up.tv, which also operates the Price-drop.tv ...
18 Dec 2003
| by MediaWeek
Government plans for a bright digital TV future unveiled...on interactive digital TV. The move could be a boon for interactive TV operators such as Sky and help to educate viewers about the medium. Said David Docherty, director of digital TV company YooMedia: "DTV is a vital ...
of people without access to broadband, digital television is the always-on interactive device and it's a ...
18 Dec 2003
| by MediaWeek
the TV ad onto posters to tap into the shopping frenzy during the Christmas period. Advertising ...
. Koopid, the interactive TV dating service, has transmitted more than 3.6 million messages from over 45 ...
to chat and flirt with others using their TV and remote controls whilst watching TV at the same time ...
18 Dec 2003
| by MediaWeek
as well as buying, sponsorship, advertiser funded programming and interactive television services. TAP ...
in June and appointed Paul Longhurst, who at the time was working with TAP as an interactive television ...
18 Dec 2003
| by MediaWeek
(Lack of imagination on creative advertising, December 12, page 16). Budgetary considerations aside ...
, also won industry awards for their work. And, working with the Guardian/ Observer commercial ...
18 Dec 2003
| by MediaWeek
Legendary boxing promoter Don King will be the face of the next campaign from the BBC for its coverage of the third round of the FA Cup. King is featured in the trails, which will air on BBC television, radio and online from December 22 until May next year. The campaign was created by BBC Broadcast ...
18 Dec 2003
| by MediaWeek
Agency giants Omnicom and Interpublic are backing a scheme to send 200,000 free PCs to UK consumers in exchange for them viewing a "TV-style" ad every 20 minutes. The venture is the brainchild of Metronomy chief executive John Thornhill and is to be financed by travel agency mogul Terry Fisher, a former ...