to remove filtersDIRECT: TAG Heuer plans debut relationship campaign
18 Dec 2003 | by Alexandra Jardine
a true brand experience to our customers." TAG Heuer's marketing has recently centred on its TV ...
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TAG Heuer aims for loyalty with relationship drive
18 Dec 2003 | by Alexandra Jardine,
a true brand experience to our customers." TAG Heuer's marketing has recently centred on its TV ...
Red Bull extends into fashion with annual UK show
17 Dec 2003 | by Ben Carter,
and awards to be held each autumn. A range of partners will be unveiled in the new year, and a TV ... , and the two have appointed TBWA\London to develop an advertising campaign to build awareness and attract ... no bearing on its existing advertising arrangements with Kastner & Partners. If you have an opinion ...
Jonny Wilkinson signs £2m sponsorship deal with Adidas
12 Dec 2003 | by Gordon MacMillan,
of the year. Adidas will now use Wilkinson as a standalone star to front future advertising campaigns ... Sport to star in its advertising and for upmarket casualwear brand Hackett. Immediately after ...
WORLD: MY PORTFOLIO - Jose Roberto Bezerra
12 Dec 2003
Jose Roberto Bezerra has been working in Brazil's advertising industry for almost 30 years...1993, however, Bezerra has been with Almap BBDO. Bezerra has worked on several award ... "after 70", also won the award for best graphic design at the El Ojo da Iberoamericana festival ... photo", won a gold medal from the Brazilian Advertising Association. From a production point of view ...
PRIVATE VIEW: Damon Collins, the creative director at Lowe
12 Dec 2003
lack of content. Less is more, as that advertising supremo Mies van de Rohe once said. Sooty beckons me ... 's an anachronism. Modern advertising's clearly wasted on him. Time to stuff my old friend back in the toy box ... Production company: Sumo Dojo Exposure: National TV ADIDAS Project: Adidas UK Client: Nick Craggs ...
Harrods shuns Leagas Delaney for Euro and O&M
11 Dec 2003 | by Rachel Gardner,
Euro RSCG Wnek Gosper Partners has been awarded the creative brief to develop the Knightsbridge store's January sale advertising campaign while WPP's Ogilvy & Mather has picked up the remainder ... gave the go-ahead to formalise talks for a competitive pitch. Euro RSCG will now unveil a television ...
Louis Vuitton dumps J-Lo as the face of its advertising
11 Dec 2003 | by Staff,
television and poster advertising. Louis Vuitton signed the singer-actress for its autumn and winter advertising campaign back in April in a £2m deal. At the time, designer Marc Jacobs said he wanted a ...
'Morally offensive' Jesus Jeans loses UK trademark fight
11 Dec 2003 | by Claire Billings,
, most British people would associated only this meaning to the word. The company that owns the brand ...
Clothes brand O'Neill renews MTV sponsorship deal
09 Dec 2003 | by Staff,
themselves. An on-air advertising campaign and a TV and internet-based competition, both produced by MTV ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
