to remove filtersBrand Health Check: Evening Standard
22 Dec 2004 | by James Curtis
for advertisers, is only going to compound its problems with fewer people paying for the paper? The Standard ...
Search results for British Television Advertising Awards
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Review of 2004 - 10 biggest marketing moments
22 Dec 2004
by the obesity crisis, food firms feared a ban on advertising food high in fat, salt and sugar to kids ... by 2007. MARTIN GLENN president, PepsiCo UK & Ireland The call for industry to regulate advertising ... It was agency versus advertiser in September, when the IPA and ISBA clashed over remuneration. The two engaged ...
Media choice: Christmas TV
22 Dec 2004 | by Kieron Judge, TV manager, Starcom Motive
The Christmas Day TV battle is back. BBC staff might not get a Christmas bonus this year.... Perhaps ITV's schedule recognises the anticipated downturn in advertising revenue in the last two weeks of December. ITV ruled the roost during the preceding 50 weeks of the year, serving both advertisers ...
Ariel Non Bio wins 'allergy-free' seal of approval
22 Dec 2004 | by Samuel Solley
securing endorsement from the British Allergy Foundation....Ariel Non-Bio has been awarded the foundation's seal of approval following an independent review ... and liquids. It will also feature in print advertising in the new year, and on the Ariel website to support ... the seal will appear in TV ads. The Procter Gamble-owned laundry brand teamed up with Hotpoint ...
Media News brief: Newspaper Marketing Agency to launch monthly award
22 Dec 2004
The Newspaper Marketing Agency is launching a monthly National Newspaper Advertising Award
Xmas TV listings
22 Dec 2004
GM awards European account to Universal
22 Dec 2004 | by Colin Grimshaw
General Motors has pooled its £400m European media planning and buying business into Universal McCann, but Interpublic Group sister agency Initiative has retained the £97m UK account.
Marketing's Christmas brands quiz
22 Dec 2004
In 2005 the Museum of Packaging and Advertising will educate, inform and entertain you. A bit like...The Museum of Packaging and Advertising will open at a permanent venue in 2005 in London's Notting ... and continued in this way through the 50s. What is it? 2. The first television commercial shown in the UK ... . First sold in the UK in 1912 and used by the British Army during World War I, this brand originated ...
Media News brief: Levi's renews sponsorship of awards
22 Dec 2004
Levi's is renewing its sponsorship of the Elle Style Awards, a focal point of London Fashion Week
Retail News brief: Interactive TV shopping up this Christmas
22 Dec 2004
Interactive TV shopping will be up 250% this Christmas, according to NOP research commissioned
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
