Campaign: British Energy gives staff morale a lift - Internal Communications/CSR
15 Oct 2004 | by Donna Werbner
Campaign: RADAR - British Energy's employee charity of the year Client: British Energy PR team...When British Energy ran into financial difficulties and applied for state aid in 2002, staff were ... and raise £200,000 for RADAR. To involve local politicians and enhance British Energy's 'good neighbour ... used the opportunity to lobby local politicians for support. Because a top priority for British ...



