shop by the end of this year. The account covers advertising for movies, home entertainment ... , has an annual advertising spend of $1bn, with $750m of the company's spend in the US. Recent ... 's TV and radio buying with Omnicom's Organic working on the company's online media buying. In the UK ...
LONDON - Havas has confirmed its acquisition of advertising agency Scher Lafarge, following...The French advertising group, chaired by Vincent Bollore, concluded the agreement this week with Scher Lafarge founders Gilbert Scher and Christophe Lafarge, who used to manage the Citroen account while at Havas between 1992 and 1998. Havas says the deal has been made to "contribute ...
LONDON - Honda has awarded its £1.5m dealership marketing business to Hicklin Slade & Partners....dealers to access an extensive library of advertising materials, recent press articles, cold data ... -the-line unveiling of Honda's new TV ad "the choir". Honda UK last year topped 90,000 in sales for the first time ...
Marc Savigne, head of advertising for Citroen Europe, added: "Citroen has undertaken a specific ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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