to remove filtersStarcom wins £32m EMI account
22 Dec 2006 | by Elizabeth Barrett
the last 12 months using TV, outdoor, press, online, radio and cinema channels. EMI Records manages a ...
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IMD's digital ad distribution boosted by Optimad purchase
22 Dec 2006 | by Robin Parker
Digital advertising distribution company Independent Media Distribution has bought web-based ad...for advertisers. As well as commercials, IMD also delivers broadcast-quality music videos to TV broadcasters ... agencies and media owners, that account for more than 80% of UK TV ad revenues. The company also offers online services for print and outdoor advertising. IMD said the purchase would enable it to integrate ...
Which? claims junk food ban is unworkable
21 Dec 2006 | by Robin Parker
Consumer group Which? has criticized Ofcom's proposed clampdown on junk food advertising..., which will withdraw UK advertising during children's programmes from tomorrow (22 December). ...
Sky to sponsor Virgin breakfast show
21 Dec 2006 | by Sarah Crawley-Boevey
The deal, which begins on 22 January, will include promotional trails and TV-related features played on the show as well as a sponsorship of the Sky TV guide featured in Russ William's mid-morning show and The Geoff Lloyd Show from 8pm-midnight. It will also include some bespoke online activity ...
Outdoor breaks through 10% share barrier
20 Dec 2006 | by Julia Martin
, according to the Outdoor Advertising Association....The months from April to June saw the sector's slowest growth since 2002, but figures released for Q3 show a recovery, growing from £223.3m to £ 231.9m. Outdoor now has 10.4% share of the market, behind TV on 39.7% and national newspapers on 14.6%. The figures refer to display advertising and exclude ...
Barb weighs up TV audience measurement bids
19 Dec 2006 | by James Livesley
TV measurement body Barb has received 24 proposals from 12 different organisations after putting...The tender sets out several key areas that the research companies should address concerning the future of television measurement: new distribution forms, on-demand television, time-shifted viewing, transportability and their combined effects. Barb will now assess the proposals to work out how effectively ...
Digital switchover support to cost £600m
19 Dec 2006 | by Robin Parker
Plans to help older and disabled people manage the switch to digital TV will cost £600m, culture...The Government has committed to help install and use the equipment to convert one television set to digital, which will be free to the over-75s and disabled people who receive income-related benefits ... . The funding will come entirely from the forthcoming TV licence fee settlement, Jowell added. The announcement ...
ITV1 ad revenues fall by 12.5%
19 Dec 2006 | by Ian Quinn
ITV1's share of impacts will also fall by more than 10% year on year to 33.3%, the broadcaster said. However, there was better news for ITV in the performance of its digital channels, whose ad revenues are set to be up by around 40%. Net advertising revenues will fall by 3% year on year at GMTV ...
TfL scraps pitch for afternoon freesheet
18 Dec 2006
Transport for London has decided not to award a contract for a free afternoon and evening paper...explained today why the company has decided not to award the contract to Associated Newspapers' London Lite ... careful consideration London Underground has decided not to award contracts and to discontinue the tender ...
Heart added to digital platform
18 Dec 2006
director of Heart. Dawe went on to explain how the availability of the station via television sets, which ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
