22 Dec 2006
| by by Joanne Payne
tease him by spraying Impulse into the air until he falls into the sea.
Unilever awarded the digital ...
15 Dec 2006
save this Christmas season". The British public is not a bunch of idiots. We all hear about how ...
by mixing Christmas carols with brand-related messages in a new advertising campaign.
The "carol ...
conventional advertising techniques. The brand is now in talks with other high street brands ...
15 Dec 2006
| by by Mark Banham
LONDON - British tobacco firm Gallaher, makers of the Benson & Hedges and Silk Cut cigarette brands
15 Dec 2006
response.
Winner of three Campaign Digital Awards. Agency: PCI Fitch Creatives: Mark Hodder, Tiki ...
pass. A-to-S for
Mercedes is the online advertising equivalent of this. Interacting with
the site makes ...
14 Dec 2006
| by by Staff
Confident, award-winning advertising has helped M&S stage a stunning financial comeback and restore...Effectiveness Awards. According to the judges, the "stunning" recovery at M S was communicated by advertising ...
of Autograph men's clothing range. September Breaks new TV advertising featuring Jagger, Twiggy and models ...
Marks Spencer as Advertiser of the Year? A few years ago the idea would have seemed fanciful ...
14 Dec 2006
| by by Staff
follows the hiring of Donor Cardwell Hawkins to the brand's advertising account, worth an estimated £5m, in July.
Earlier this year, an Ultralase TV campaign featuring a naked woman prompted 16 complaints, as the ad was shown before the watershed. However, they were dismissed by the Advertising Standards ...
13 Dec 2006
| by by Ed Kemp
beating its forecasts, Next described the results as 'disappointing'.
The retailer's advertising has been handled on a project basis, with MBA creating a number of TV and radio ads.
Separately, Next ...
, while the remainder is spread across TV, radio, press, outdoor and online, according to Nielsen Media ...
12 Dec 2006
| by by Melanie Godsell
& Diet Cola, is set to court controversy with the Advertising Standards Authority and alcohol charities....The poster, which reads "Bacardi Diet Cola. 0 sugar. 0 carbs. 52 calories", could fall foul of a grey area in Ofcom regulations on alcohol advertising, which states that while alcohol ads can contain factual statements about product contents, including comparisons, they must not make health, fitness ...
08 Dec 2006
| by by Joe Lepper
.
David Fox, 141 global client service director for British American Tobacco, said: "Mario's strategic ...
08 Dec 2006
| by by Jennifer Whitehead
bears.
Coca-Cola is advertising the promotion across the 3 network and on its Christmas microsite ...