21 Dec 2006
| by by Joanne Payne
supported its TV and print campaign, Challenge Churchill, with a viral game that was also created by Inbox ...
20 Dec 2006
| by by Jennifer Whitehead
others, using the strapline "U gotta switch".
The first wave of advertising will appear on television ...
, especially daytime TV, radio and online advertising. This new strategy will promote the brand rather than ...
household name and drive traffic to its website and call centre.
As well as the TV ads, which feature a ...
20 Dec 2006
. According to a British Retail Consortium spokesman, anecdotal
evidence suggests voucher activity has been ...
is interested
in the offer, so it comes with a personal endorsement you don't get with
conventional advertising ...
18 Dec 2006
| by by Mark Banham
He will be tasked with responsible for advertising, marketing, sponsorships and product development for Visa Europe. Peter Ayliffe, Visa Europe chief executive, said: "This is a very strategic ...
was responsible for advertising, public relations, digital, CRM and trade marketing programmes for Levi's iconic ...
13 Dec 2006
| by Gail Kemp
to the start-up,
and there were few changes in the advertising, which takes top honours
in Adwatch of the Year ...
(-) British Gas Clemmow Hornby 10 176 16.01 28.56
Inge/Carat
10 (10 ...
Agency/TV buyer Recall Issue TV spend Total ...
12 Dec 2006
| by by Mark Banham
executives in its marketing and television division after a US court ruled the four had 'lied repeatedly...Fifa has lost Jerome Valcke, director of its marketing and television division, and three other employees in the division, Tom Houseman, Robert Lampman and Stefan Schuster.
The court ruled that Fifa had breached its obligation to give MasterCard first refusal on post-2006 sponsorship, and decided ...
12 Dec 2006
| by by Mark Banham
McLeod, who will report to director of marketing Nigel Marson, will oversee advertising concessions on London transportation, including the £800m 10-year contract for the London Underground, which ...
.
McLeod's career in advertising and marketing began at Leagas Delaney in 1982. He went on to work ...
12 Dec 2006
| by by Alex Donohue
LONDON - The Co-operative Bank has won best TV ad at the inaugural Green Awards for its 'stand up..., account director at Dig For Fire, said: "The Green Awards prove that ethics and doing the right thing ...
a climate change bill that will aim to set annual government emission targets.
The Green Awards ...
08 Dec 2006
| by by Noel Bussey
LONDON - Clydesdale Bank is looking for an agency to handle its advertising and direct marketing
08 Dec 2006
| by Noel Bussey
Clydesdale Bank is looking for an agency to handle its advertising and direct marketing business