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15 Dec 2006
: For 500,000 British women, Valentine's is just another day. Women's Aid is there to help every day ...
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Digital News: 3 backs X-Series internet service
13 Dec 2006
also watch programmes from their home TV, via a tie-up with Sling Media, and access their PC while ...
BDH\TBWA launches £1m campaign for Brother
08 Dec 2006 | by by Maria Esposito
LONDON - Office equipment manufacturer Brother has launched a £1m integrated TV campaign to promote...and scanning. Further TV ads will be launched on Sky in February next year. PR specialist Staniforth has ...
Coke celebrates Christmas by launching first mobile branding campaign
08 Dec 2006 | by by Jennifer Whitehead
bears. Coca-Cola is advertising the promotion across the 3 network and on its Christmas microsite ...
BT challenges Sky with broadband TV
08 Dec 2006 | by Darren Davidson
The telecoms giant aims to offer advertisers interactive opportunities, such as DALs, and user...towards its new broadband television service, BT Vision. The prospect of a battle between the two intensified as BT revealed details of its long-awaited broadband TV service, including a sports channel, BT ... the pay-TV services of Sky and ntl and high-street rental shops such as Blockbuster in the home film ...
The World: Miami - CP&B secures $40m Geek Squad advertising brief
08 Dec 2006
Crispin Porter & Bogusky has been handed the $40 million advertising duties for Best Buy's computer...The company's advertising has traditionally been handled in-house. The Miami-based agency's first campaign for the business is expected to launch in March next year. It will include TV, print and in-store components. Jeff Hicks, the chief executive of Crispin Porter & Bogusky, said: "We're very ...
Euro snatches mobile ad deal
08 Dec 2006 | by James Hamilton
A brand of interactive print and poster advertising which has taken the Japanese market by storm...offers or take part in competitions. They can also purchase items such as tickets from events advertised ... for advertising. It represents a great opportunity for us to make our advertising work even harder for clients ...
European Court to rule on O2/3 dispute
08 Dec 2006 | by John Tylee
The long-running comparative advertising dispute between the mobile operators O2 and 3 has been...issues of trademark and advertising law raised by the case which require a European Union-wide answer ... question about how aggressive EU law permits advertising to be. Giles Crown, a senior partner ... to advertisers across Europe, particularly in its restatement of key aspects of trademark and advertising law ...
JWT out as BBH wins £47m Vodafone UK
08 Dec 2006 | by James Hamilton
domestic advertising in all markets, while BBH had responsibility for pan-regional strategy and creative. The Vodafone global director of brand and customer experience, David Wheldon, said: "BBH has been awarded ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
