to remove filtersAxe 'chocolate man' by Ponce Argentina
03 Dec 2007
TV ad features man wearing new axe dark temptation which turns him into a man made of chocolate and every woman he passes literally wants a piece of him. ...
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Viewers call for more comedy at Christmas
06 Dec 2007 | by Vox pop
features the finest talent British television has to offer so we invite you to gather family and friends ... on BBC Television." In films, the BBC has a strong Hollywood offering with the likes of 'Shrek II ...
Do celebrities make advertising more effective?
23 Nov 2007 | by Vox pop
Many brands have enlisted celebrities for their Christmas advertising campaigns, including Antonio
Axe 'pulse' by Ponce Argentina
10 Nov 2007
TV ad to promote the fact that Axe Impulse deodorant keeps you dry no matter what the situation. ...
Do children need more protection when they are online?
25 Oct 2007 | by Vox pop
of abduction and paedophilia cases in the last year. Earlier this month the advertising industry began preparing to fight to preserve self-regulation for online advertising, after the UK government launched a ... the retail and advertising sectors play in child safety online? For example, how is the internet and means ...
Card Finans 'economical credit card' by DDB Turkey
23 Oct 2007
TV campaign highlighting the benefits of using Card Finans's cash advance card.
Is the public ready for the digital switchover?
18 Oct 2007 | by Vox pop
Whitehaven in Cumbria became the first region to have its analogue TV signal switched off...TV the week before the switchover, according to research conducted by GfK/NOP, whereas 75% had ... their analogue TV set with a digital TV. ...
What does the public think of children's TV?
10 Oct 2007 | by Vox pop
of children's TV and whether they want to see more homegrown programmes....dramatically scaled back its kids' TV output in the last 12 months in light of a clampdown on food advertising ... Ofcom said its review of children's TV, the most detailed assessment carried out to date, showed ... contribution from commercial broadcasters to the children's TV market. It found that investment in first ...
What makes direct mail work for consumers?
05 Oct 2007 | by Vox pop
greater extent. Age Concern's spend was up by 15%, while the British Heart Foundation and the Salvation ...
Can technology brands connect with women better?
19 Sep 2007 | by Vox pop
on what women think about technology brands and their advertising techniques....technology advertising relevant to them, and the majority of women feel disillusioned that brand owners ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
