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Saatchi & Saatchi embark on first campaign for Cadbury Creme Egg

The agency has created an integrated campaign, which breaks tomorrow with a TV ad called 'Lesson'. The spot takes place in a classroom bustling with Cadbury Creme Eggs eager to learn about Goo-ology. Director of strategy at Saatchi Saatchi, Richard Huntingdon, said: "The Creme Egg season opens ...

Scottish channel stv supports blood drive

-screen around all commercial breaks on 29 December and throughout stv's website, stv.tv. Stephen Jardine ... the campaign, and a new micro site, stv.tv/giveblood, will offer useful information about the Scottish National ...

Emergency gas TV campaign launches

LONDON - A national TV campaign for the National Gas Emergency Service breaks today, advising...The campaign, created by Golley Slater, consists of a series of ads featuring several giant noses sniffing the air. Andy Walton, managing director of Golley Slater Advertising, said: "The simplicity of the TV commercials will certainly stand out on TV in the Christmas and New Year sale season." The main ...

News Corp seeks waiver to raise stake in German TV group Premiere

FRANKFURT - Rupert Murdoch's News Corporation could raise its stake in Premiere, the German pay-television

Brand Republic's top stories of 2008

TV moment on 'This Morning' -- and David Beckham, face of virtually everything and provider ... that was highly reminiscent of their "crimping" routine. Original TV ads could be found, such as the Honda live skydiving spectacular conceived and aired by Channel 4, and the British Heart Foundation's two ...

New animated Airmiles TV ad

LONDON - The first Airmiles TV ad for four years launches this Boxing Day.

Horlicks sponsors weekday GMG Smooth Radio show

The campaign will promote Horlicks current marketing strategy as a night time beverage for people's everyday "wind down" routine. Horlicks will have an online presence on the Smooth Radio websites , including a dedicated microsite and display advertising. The sponsorship will be coupled with a song ...

Adrian Chiles named the most-watched UK TV presenter in 2008

", becoming the most-watched television presenter in 2008 with a combined audience of over 1bn....of that success, Adrian Chiles has become the king of British TV presenting." The top 10 in full: 2008 ... she will host the godfather of reality television programming -- put her at number five on the list ... of broadcast at MPG, said: "The Olympics was always going to be one of the biggest TV events of 2008 ...

JWT creates new TV ad for Andrex

LONDON - JWT has put together a new TV ad for toilet paper brand Andrex in a bid to remind...alternatives available, there is no substitute for Andrex. Credits First Aired: 29-Dec-08 Media: Television ...

Times Online traffic growth pushes it ahead of MailOnline

advertisers a powerful global audience." However, The Guardian still holds on to the top spot. The website ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.