30 Sep 2008
| by Noel Bussey
Hyundai has appointed M&C Saatchi to handle its £12 million UK advertising account.
30 Sep 2008
| by Gemma Charles
and corporate responsibility. Below, we outline the main issues covered. Advertising's effect on children The Prime Minister's only mention of advertising in his main speech to the conference was negative. He ...
pressures on parents - worrying about balancing work and family life, but also about advertising aimed ...
30 Sep 2008
| by Alison Donnelly
BBDO, will comprise TV, press, direct and digital activity. The drive will direct prospective ...
. Inside work 1985-1988: Junior account planner, Cogent Elliott Advertising 1988-1989: Account planning resource manager, Lintas Advertising 1989-1990: Assistant brand manager, Burton Ale 1990 ...
30 Sep 2008
| by Maisie McCabe
Murray will be responsible for all entertainment and factual productions and will support the expansion of stv's network TV business. Murray has worked in television for 15 years. As series editor at Crackit Productions, he worked on Piers Morgan's recent series The Dark Side of Fame and Channel 4's F ...
30 Sep 2008
| by Maisie McCabe
Telegraph TV, currently available through Telegraph.co.uk, shows breaking news, business analysis, arts footage and original weekly shows. Telegraph TV footage will now be accessible at www.blinkx.com, with advertising revenue, generated using Blinkx s AdHoc platform, shared between the two parties. Mike Moore ...
30 Sep 2008
| by Milly Glaister
LONDON - Sky is enhancing its red-button interactive TV service, cutting the cost of the service..., interactive advertising has been viewed as less effective and more expensive than other forms of advertising. However, Chloe Smith, head of interactive advertising at Sky Media, said: "In light of a TV market that ...
airtime surcharges. The announcement coincides with the launch this week of Thinkbox's interactive TV cost ...
30 Sep 2008
| by Ben Bold
Dobson will oversee non-UK advertising across the company's overseas pay-TV channels and online ...
off 12 months ago, when its in-house advertising sales teams across online, TV and news were brought together under the leadership of Jonathan Howlett, director of advertising sales (outside the US), and Mark ...
30 Sep 2008
| by Ben Bold
LONDON - Mindshare has poached Mirror Group Newspapers head of advertising planning Suzy Jordan.
30 Sep 2008
| by Jacquie Bowser
LONDON - In-game advertising company IGA Worldwide has signed a multi-year agreement with games...-game advertising to marketers and consumers, alike. We will be able to connect more brands with engaged users than ...
partnership with IGA will allow us to deliver dynamic in-game advertising to the growing PlayStation Network community for the first time. "By incorporating dynamic in-game advertising in our titles where ...
30 Sep 2008
| by Milly Glaister
to sell its non-UK online advertising inventory....The US-based company will be responsible for selling advertising space to all international traffic on the publisher's UK websites, including newspaper site Independent.co.uk. The deal ...
sell our inventory to advertisers who want to reach the high-value audiences reading our websites." ...