23 Dec 2009
| by Susan Billinge
LONDON - The Advertising Standards Authority has ruled against a BA ad for misleadingly suggesting...The TV ad was created by BBH as part of British Airway's 'World of Opportunities' campaign which focuses on events around the world. The Canton Trade Fair in China ran from 15 October to 4 November ...
British Airways." BA operates direct flights from the UK to Hong Kong, Beijing and Shanghai ...
23 Dec 2009
| by Susan Billinge
It must be Christmas, the TV is over-run with ads for food and department stores, all tugging at heart strings and fanning waves of nostalgia. But are the ads working and do consumers enjoy or even ...
shared almost word for word by Katie, 19.
Marks and Spencers' TV ad featuring national treasure ...
21 Dec 2009
| by Daniel Farey-Jones
. Harris has suspended normal advertising, pay-per-click and direct response activity and taken out apology ...
15 Dec 2009
| by Daniel Farey-Jones
's very grounded, although he wins creative awards. if you look at his website it's all about results as opposed to awards. And most of our companies, because they are based outside London, are a bit more like ...
14 Dec 2009
| by Daniel Farey-Jones
:20 Network, offering web design and build, online marketing and advertising, e-CRM, viral marketing, social ...
with clients including BP, EA Sports, Red Bull, Lotus and Procter Gamble. It has won several awards including ...
11 Dec 2009
| by Staff
the headlines as Brand Republic rounds up the week's industry moves in advertising, digital, marketing and media....as chairman of the National Film and Television School . ( Media Week ) Microsoft Advertising has ...
Advertising Marina Palomba , the head of the IPA 's legal department is leaving to return ...
has named TV industry veteran Peter Liguori as chief operating officer, replacing Mark Hollinger ...
09 Dec 2009
| by Daniel Farey-Jones
LONDON - Bauer Media has signed a non-exclusive worldwide deal with online video advertising..., the European head of Tremor, said he expected a lot of television advertising money to be allocated to online and that Tremor would benefit by being able to help major advertisers achieve reach for their campaigns ...
today on sites including FHM.com . Bauer will still sell its inventory direct to advertisers and can ...
27 Nov 2009
| by Gordon MacMillan
Thinking session beating Jonathan Mildenhall, VP global advertising at Coca-Cola, and Will Harris, UK ...
advertising (other than search) was largely written off as a waste of time. This session focused almost ...
Wight, the chairman of Engine, launched a Save Advertising campaign, via the use of brain science, which ...
27 Nov 2009
| by Staff
the charge as Brand Republic rounds up this week's people moves in advertising, digital, marketing and media....Advertising VCCP has hired Michael Edge , AKQA 's digital business/group account director ...
Wines. ( Media Week ) Media Ford Ennals , the former head of TV switchover body Digital UK , has ...
' responsibilities. Jouning joined from Wired , where he was publisher. ( Media Week ) The Internet Advertising ...
24 Nov 2009
| by Staff
with a 5m seasonal campaign, including television advertising. The campaign was created by Grey London ...