to remove filtersVideo: Watch Vauxhall's new 'Ocean's Eleven' ad for Astra
21 Dec 2009 | by Alex Brownsell
; mso-bidi-language:#0400;} The TV, print, outdoor and digital campaign, by McCann Erickson ...
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SEAT backs new Ibiza with bearded 'Cupid' character
21 Dec 2009 | by Alex Brownsell
LONDON - Volkswagen-owned SEAT is rolling out a tongue-in-cheek TV campaign showing consumers...flying above the car, firing arrows at everyone walking on the street and in nearby cafes. The TV spot ...
Publicis Groupe and Renault renew longstanding ad deal
16 Dec 2009 | by Daniel Farey-Jones
LONDON - Renault has renewed its longstanding international advertising account with Publicis..., South Africa and Turkey. Paris-based Publicis and Renault, which is the biggest advertiser in France ...
Honda 'everything' by Wieden + Kennedy
15 Dec 2009
The new TV spot Everything will debut during the much awaited premiere of James Cameron s Avatar in cinemas on Thursday 17 December. Everything highlights how Honda has distilled its knowledge and expertise into the cars it makes today with a particular focus on the British-built Civic ...
Honda launches cinema campaign alongside Avatar film release
15 Dec 2009 | by Sarah Johnson
+Kennedy. It will launch in cinemas from Thursday and run for six weeks. It will then be shown across TV channels from 18 ...
Toyota Australia pulls online ad labelled 'incestuous'
14 Dec 2009 | by Jacquie Bowser
of Brisbane's Play TV shot the ad after being sent the script by freelance creative Micha McDonald. In a ...
Study claims advertising executives destroy £11.50 for every £1 they create
14 Dec 2009 | by Staff
LONDON - Childcare workers and hospital cleaners are worth more to society than advertising...damage caused by overconsumption that is attributable to advertising. For a salary of between 50,000 and 12 million, top advertising executives destroy 11.50 of value for every pound in value they generate,' the report says. The authors said the study calculated the good attributed to the advertising industry ...
Andrew Walmsley on Digital: Car-based social networking could revolutionise motor marketing
10 Dec 2009 | by Andew Walmsley
for sales. It turned out that what people wanted to know from jeans advertising was simple: were they going ...
Castrol hires former Arsenal stars for football campaign
10 Dec 2009 | by Alex Brownsell
The TV and viral campaign, to promote Castrol's EDGE product, sees teams from the Universities of Brighton and Exeter play football matches on pitches of ice and sand. The teams are coached by former Arsenal defenders, Martin Keown and Nigel Winterburn. Four campaign episodes' will be broadcast ...
And in the real world... GM, BBC, Google, CBS and Tesco
09 Dec 2009
groups are ending one of the worst years for advertising with talk of a recovery as three groups offered ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
