26 Oct 2010
| by Rachel Barnes
in the recruitment of 1m new cardholders.
Tesco is currently offering double points, with two awarded for every 1 ...
19 Oct 2010
| by Gareth Jones
Ever since 1982, when KITT carried out its first wheel-spin on our TV screens as David Hasselhoff...to say, the announcement marked a significant departure from Google's core search advertising business ...
advertising operations, which now contribute $3.5bn (10%) of gross global revenue.
However, beneath ...
04 Oct 2010
| by Mark Banham
are currently working with Wayne on Coke Zero Street Striker an award-winning programme which, over the past ...
, was the face of supermarket giant Asda.
In February, Rooney starred in an advertising campaign for Coca-Cola brand Powerade.
In the advertising campaign, a shirtless Rooney, fuelled by Powerade, took on a ...
16 Aug 2010
| by Gemma Charles
Foster's is to extend its humour-based marketing strategy by reviving a series of classic British...to build on Foster s title sponsorship of the Edinburgh Comedy Awards and Channel 4 comedy.
The lager ...
with the revamped can featuring in new TV ads.
As part of a wholesale investment in the brand by Heineken UK ...
11 Aug 2010
| by Jacob Mathias
Along with the name change on the arena, the Motorpoint name and logo will appear on all the venue s tickets and advertising. The arena's website, which receives more than 200,000 monthly visits, will also be renamed www.motorpointarena.co.uk. Gary Warren, Motorpoint managing director, said: "The Sheffield Arena ...
06 Aug 2010
| by Mark Banham
The three-season deal will commence from the beginning of the 2010/11 season, which gets underway this weekend.
The partnership gives Tune Group access to 2,000 professional football matches, with an estimated cumulative global TV audience of more than three billion.
The partnership delivers a range ...
05 Aug 2010
| by Jacob Mathias
The game, designed by digital marketing agency Elvis, extends the brand's current advertising campaign and pits online users against daily motorists, who have become "zombified" by the commuter traffic.
Users simply enter their postcode at www.dontgozombie.com and Google Street View transports them ...
02 Jul 2010
| by Mark Banham
, the digital pay-TV company, and was also an associate director at FMCG giant Procter Gamble.
Alexander ...
28 May 2010
| by Ben Bold
with a Sky Mobile TV app, which gives user access to all sports channels and Sky News, and costs 6 a month for exsting Sky TV and Sky Player TV customers who have Sky Sports, or 35 a month for all other ...