to remove filtersRAF Tea for heroes in ad push
23 Dec 2010 | by Loulla-Mae Eleftheriou-Smith
. Henrietta Lovell, founder of The Rare Tea Co, said: "It s a bespoke blend a really old school British leaf ...
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Christmas and Boxing Day break online retail records
27 Dec 2010 | by Staff
stores and shopping centres across the UK yesterday alone. The British Retail Consortium estimates 5 ...
Weight Watchers launches record New Year campaign
22 Dec 2010 | by Rachel Barnes
two years. The campaign, created by McCann Erickson, includes a 16-week run of TV, radio and press ... of the ProPoints plan. "From the advertising and in-meeting look to local marketing and our food range ...
Merged News Corp/BSkyB considered unlikely to tie TV and newspaper ad sales
21 Dec 2010 | by Arif Durrani
A merged News Corporation and BSkyB is unlikely to link up its TV and newspaper ad sales due...of advertisements in News Corp's print newspapers to the purchase of advertisements on BSkyB's TV channels given ... companies, the EC was keen to downplay any impact such a deal could have on UK advertising. The Commission investigated concerns that the merged entity could either refuse advertising by BSkyB ...
Greggs launches Christmas song writing competition
21 Dec 2010 | by Sarah Shearman
4m integrated campaign , created by Gratterpalm, including a TV ad featuring real Greggs employees ...
Weetabix reviews £10m ad account
20 Dec 2010 | by Sara Kimberley
Breakfast cereal company Weetabix is reviewing its £10m advertising account....launched its last TV ad in September. The 30-second spot starred a family of household pets to help ... goodness of wholegrain Weetabix and the tastiness of chocolate". The animals were voiced by famous TV ...
Sport, movies and the pub: how we spend our leisure time
20 Dec 2010 | by YouGov
% 3D Television - 1% 1% 2% 96% Base: 1,459 nationally representative TV ... in the UK are spending their leisure time. In this article, we show that the three big British institutions of sport, the cinema and the pub are alive and well and remain the key channels for advertisers ...
Guinness cloud pours over New York in latest TV spot
16 Dec 2010 | by Sara Kimberley
Guinness is launching its latest TV ad tomorrow featuring clouds of the black stuff swirling
Top 10 marketing mishaps of 2010
14 Dec 2010 | by Nicola Clark
online advertising. Lean Mean Fighting Machine, the agency that created the campaign, subsequently ...
BookaTable appoints Albion as first retained agency
14 Dec 2010 | by Matt Williams
advertising account....The agency was awarded the business without a pitch, and will now be responsible for developing an overarching strategy for the brand. It is the first time that BookaTable has held a retained advertising agency. Albion s first integrated campaign for BookaTable will launch early next year, in an effort ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
