stores and shopping centres across the UK yesterday alone. The British Retail Consortium estimates 5 ...
two years. The campaign, created by McCann Erickson, includes a 16-week run of TV, radio and press ... of the ProPoints plan. "From the advertising and in-meeting look to local marketing and our food range ...
One-fifth of the UK's retail spend goes through the capital, and the British Retail Consortium (BRC) said the strike would discourage shoppers from looking to find a bargain in the post-Christmas sales, expected to be particularly strong before the VAT rate increases to 20% early next year ...
Award for Best Independent Marketing Campaign since the label relaunched in February last year, said ...
becomes tricky. Getting the right mix, balance and timing of digital and traditional advertising ... love affair with Christmas advertising continues... Forget about subduing cheer, we'd like our ... help set the mood for the season. So, even though 77% of us claim Christmas advertising makes ...
Very.co.uk, the online retailer, is launching a TV ad to promote its half-price sale in the run...The 10-second ad, created by VCCP, launched this week features the brand s ambassadors Fearne Cotton and Holly Willoughby shaking a selection of wrapped presents. The ad forms part of Very.co.uk s "step out of the ordinary" Christmas campaign, which launched at the end of November and runs across TV ...
to a survey of 500 British adults quizzed at the end of November. The largest sector 40 ...
/music video is what all great advertising should aspire to be: stylish, witty and, most importantly, fun ... , but at least the advertising was good. Perhaps our expectations for the contest were set a little high ... continually surprised and impressed industry observers with its advertising over recent years, and this effort ...
One in three big-screen TVs sold by Dixons Retail over the past two weeks are 3D ready....supplier in the UK. It says 30% of wide screen TVs, the most popular of which are size 32-inches ... weeks, sales of 3DTVs have made up almost 30% of all large screen TV sales online and in the 650 ... ,000 subscribers to its 3D package by the end of June next year . Retailer LG is pushing its 3D TV hard ...
first responsibility will be a new TV campaign designed to increase awareness and perception of the Tempur brand, and drive in-store trials across the UK. McCann Erickson will create 30-second TV spots, which UM will plan to air across multiple TV channels or four weeks in the post-Christmas sales period. ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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