16 Sep 2005
advertising and marketing campaign in the run-up to Christmas.
26 Jan 2001
| by TARA STEVENS
and on television, positioning the Micro as a cool, 'ruck-sack ready' accessory for the urban guy or girl
Crisis ...
Championships attracted over 2,000 people and gained coverage on BBC TV South and Meridian local radio, among ...
19 Jan 2001
| by NICK PURDOM
to the huge following for Gerry Anderson and the screening of the digitally remastered TV series in the autumn ...
industry consumer show, where the British Association of Toy Retailers named Tracy Island ...
10 Dec 1999
| by JULIETTE GARSIDE and SEBASTIAN VESPER i
for an advertising brief. Six advertising
agencies took part in the pitch, which called for a PR element ...
will report directly to Lidl s advertising manager, Rob
Graham, and his team.
German-owned Lidl ...
19 Nov 1999
| by GIDON FREEMAN
advertising and PR head Andrew Challier.
Challier reports to Kim Winser, newly appointed clothing, home...Marks and Spencer has merged its food and general press offices
into one department under food advertising and PR head Andrew Challier.
Challier reports to Kim Winser, newly appointed clothing, home and foods
marketing head. The corporate press office is still led by Brian
Hudspith, reporting to Clara ...
24 Sep 1999
| by RICHARD EDWARDS
advertising-savvy and increasingly sceptical about
big brands, the fashion industry agrees that, more than ...
has a tremendous effect on the consumer compared to
advertising, she says.
If you pick ...
needed for a new target market.
Unlike advertising campaigns, which for all but the biggest ...
16 Jul 1999
| by SIMON ELLERY
work and media-buying for print
advertising.
Broadcast PR firm Medialink was handling media buying and creative work
for TV and print advertising for specialist titles. It will continue to
handle TV advertising.
The pan-European campaign will be run out of the London office although ...
13 Nov 1998
| by SOPHIE BARKER
are aware of the full range of
Which? magazines and books, supporting an advertising campaign in the
area...are aware of the full range of
Which? magazines and books, supporting an advertising campaign ...
31 Oct 1997
| by MAGGIE BROWN
Compton used to advertise Brylcreem. And
Shredded Wheat has a long tradition of attracting top sports ...
s on how to market to kids with improved packet toys and
gadgets).
But, as one advertising ...
.
Yet advertisers keen to cash in on celebrity endorsement could learn
buckets from the BBC s hugely ...
16 May 1997
| by DANNY ROGERS
accepted that PR has an advantage over
advertising when communicating a complex message or cost ...
. Mitsubishi eschewed
advertising for a PR-led campaign based on the theme of The Summer of
South Africa ...
an international PR campaign to run alongside its
global advertising campaign called You either have it or you ...