Barclaycard is rolling out its first TV ad campaign in over a year to promote its PayTag technology...The campaign by BBH launches today (28 May). It takes the brand back to its comedic advertising roots with a TV spot directed by Becky Martin, the producer of Channel 4 comedy series 'Peep Show ... such as 'Waterslide' and 'Rollercoaster' . The TV ad will be supported with print, outdoor, in-store and digital ...
McCann London has created a TV spot designed to raise awareness of The Big Jubilee Lunch, the Eden...was appointed by the Eden Project to handle media planning and buying. It has booked the ad onto digital TV ...
The repositioning has been kicked off with a new TV ad by BBH that features a group of dogs turning up to a party hosted by cats. The hostility between the two species is broken down by the dogs proffering a crate of J20. The ad ends with the strapline, "A bottleful of togetherness". Last year ...
360 to quiz him about the brand's image and plans and fish for news on Apple's rumoured TV plans....-funded programming. It could work for us." Inglis also confirmed the brand would not be advertising on TV around ... ." The transformation has been achieved in good part thanks to press campaigns and a clutch of TV ads, most recently ... with TV lead John Lewis into ad-funded programming, which has been in vogue with some brands in recent ...
audience that s in love with primetime TV shows such as I m A Celebrity Get Me Out of Here Britain ... heart. Adwatch: Top 20 recall (May 16) Latest May-09 Brand Agency/TV Buyer ...
secret gig in a forest. Director Owen Harris, who most recently directed BAFTA award winning TV series ... Drawing on its Swedish heritage, the drive is themed around the strapline " n-established since 1882" and will be spearheaded by a TV campaign, created by RKCR/Y R, breaking tomorrow (15 May). Set ...
-driven in-house press ads and recruited advertising agency VCCP. The 50m pan-European campaign ... ' was the somewhat unkind verdict one commenter left on our story before the launch of the TV ad . However ... there is a lot of blue water between us and Ryanair, and very little between us and British Airways ...
premium product called British Farmers Loaf....The 1.40 loaf, which comes in wholemeal and white variants, is made from 100% British wheat and is Hovis biggest launch of the year. The campaign, created by Dare, starts this weekend with a TV ad ... that goes into making each loaf. The ad will run on TV for the next four weeks, with a second burst ...
abandoned any notion of provenance or freshness story in the TV ad so they ve opted for option two, let ... stab at making it entertaining. The couple make the meal scenario is well worn in food advertising ... (May 9) Latest May-02 Brand Agency/TV Buyer Recall rank ...
A BSkyB ad for its HD and ESPN packages has been banned by the Advertising Standards Authority (ASA...the services at the advertised prices. The additional terms of the offer meant that if consumers did ... the price of the offer advertised. The decision by the watchdog that the BSkyB ad broke the advertising ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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