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Think BR: Launching Newsworks

that is disunited, and on the back foot - and that this was the case when both Thinkbox and the Radio Advertising ... , tablets, etc. We are marketing this concept to help advertisers understand the new reality of 'the papers ... . And when it comes to advertising in newsbrands, as Jon O Donnell of the Evening Standard said at Media 360 ...

Trading places: this week's people moves

at newly created Adam & Eve/DDB in this week's round-up of people moves in advertising, marketing and media....Advertising David Howard , the co-founder of Johnny Fearless , has left the agency to join Fold7 as its head of planning. ( Campaign ) WPP has appointed Deborah Kerr to oversee Team ... marketing team. ( Marketing ) British Airways has promoted Hamish McVey from brand and design manager ...

Think BR: BrandZ shows why technology matters

their own platforms. Brands need to be part of these worlds whether as advertiser, content provider and ...

Champions League final peaks at 10.6 million on ITV1

.0% share of the TV watching audience, as the match reached its finishing stages at 10.25pm. Brands advertising during the show included Mastercard, Nike, Carlsberg, TV marketing body Thinkbox, Ford, Rockstar game 'Max Payne 3', Samsung Television, Strongbow, Activision game 'Call of Duty', Ladbrokes, Pepsi Max ...

'Britain's Got Talent' final draws double the audience of 'The Voice'

of television, ITV, said: "Britain s Got Talent 2012 has been an amazing series, with an incredibly high calibre ...

Trading places: this week's people moves

in advertising, marketing and media....Advertising Rainey Kelly Campbell Roalfe/Y R has boosted its senior management team with hires including Kevin Sutherland , the technical partner at AnalogFolk , who takes on the new role of director of creative technology. ( Campaign ) Isobar UK has appointed Patricia McDonald , the head ...

Guardian News & Media racks up nominations for AOP's 2012 Awards

Publishers awards, followed by IPC Media which has 14 nominations....sales team last year, is up for the award again and faces competition from Future, Glam Media, Guardian ... , whose Business Media division won business digital publisher last year , is up for five awards this year ... of the AOP, said the judges had "a particularly arduous task" in selecting the nominees for this years awards ...

Think BR: Publishing's multi-platform future

our word for it, the public reaction to the vote for the Cover of the Year category at the PPA Awards ...

Think BR: Local press must stay local to preserve its future

has a bright future ahead. The latest forecasts available from the Advertising Association ... paper but not a national one, according to BMRB/TGI. Advertisers can take heart from the fact ... Society survey also found that 66% of people trust advertising in their local paper. And local ...

Trading places: this week's people moves

female chairman of the Advertising Association, in Brand Republic's round-up of this week's people moves...Advertising Blue Hive , WPP's dedicated agency for Ford, has appointed Karin Onsager ... chief executive of Abbott Mead Vickers BBDO , has become the first female chairman of the Advertising ... planning director. ( Campaign ) The Advertising Standards Authority has appointed Roisin Donnelly ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.