25 May 2012
| by Daniel Farey-Jones
at newly created Adam & Eve/DDB in this week's round-up of people moves in advertising, marketing and media....Advertising
David Howard , the co-founder of Johnny Fearless , has left the agency to join Fold7 as its head of planning. ( Campaign )
WPP has appointed Deborah Kerr to oversee Team ...
marketing team. ( Marketing )
British Airways has promoted Hamish McVey from brand and design manager ...
17 May 2012
| by Maisie McCabe
British Airways' 'To Fly. To Serve.' ad campaign was designed to help the airline "reach out to a...four million people over TV, outdoor, print and digital, and 70,000 to 80,000 people saw the ad on Facebook in the day before it was first shown on TV, Van der Post said.
He said that premi ring the ad ...
to reach out to a different clientele."
British Airways is one of the official sponsors of the London ...
04 May 2012
| by Maisie McCabe
, launched a multimedia campaign using TV, radio, retail and digital activity in March under the strapline ...
01 May 2012
| by Kim Benjamin
Unilever, ASOS, British Gas, McDonald's and John Lewis top the nominations shortlist for the 2012...Zone
Radio Advertising Bureau RadioCentre
Scotty Brands
Finance director s award
British Gas Nectar Award British Gas
Dr Pepper the Pepperhood (Coca-Cola) Zone
Hotels ...
Awards for Excellence.
The FMCG giant has been cited in five different categories, including social ...
20 Apr 2012
| by John Reynolds
of five and will report to group advertising director John Teal.
Follow John Reynolds on Twitter ...
18 Apr 2012
| by Nick Batten
by Christian Price, a former group advertising director at upscale magazine publisher Cond Nast, as commercial ...
, advertisers appreciate the benefit of free. We invest in content and quality that brings the readers and then the advertisers follow."
Follow Nick Batten on Twitter @NickBatten2 ...
05 Apr 2012
| by Nick Batten
's good value message and bringing its passion for British heritage to more people.
The campaign ...
28 Feb 2012
| by Maisie McCabe
Vodafone UK, the telecoms provider, has become the first advertiser on JCDecaux Airport's new...contract to sell advertising at the Eurostar terminal and will be followed by new screens in the arrivals ...
24 Feb 2012
| by Maisie McCabe
and will be charged with planning and buying a multimedia campaign likely to include TV, outdoor, press, radio ...
23 Feb 2012
| by Loulla-Mae Eleftheriou-Smith
Post, MyDaily, AOL Travel and AOL advertising platforms Advertising.com and goviral.
It brings ...
"a comprehensive suite of AOL advertising products, content and platforms".
The campaign features ...
, distributed across goviral; the first live camera feed on display advertising format Project Devil ...
to remove filters
