01 May 2012
| by Kim Benjamin
Unilever, ASOS, British Gas, McDonald's and John Lewis top the nominations shortlist for the 2012...Zone
Radio Advertising Bureau RadioCentre
Scotty Brands
Finance director s award
British Gas Nectar Award British Gas
Dr Pepper the Pepperhood (Coca-Cola) Zone
Hotels ...
Awards for Excellence.
The FMCG giant has been cited in five different categories, including social ...
19 Apr 2012
| by Loulla-Mae Eleftheriou-Smith
'Leary has previously said that Ryanair invests "nothing" in advertising because his fares, he claims ...
to build up the promoting, the advertising, and the brand of the Ryanairhotels.com website."
O ...
11 Apr 2012
| by Matthew Chapman
Customers of EDF, British Gas, E.ON, SSE, Scottish Power and Npower will also be offered the best tariff if their contract comes to an end, and if they contact their supplier at any time to ask.
The Coalition Government claims the "landmark" deal with all the major energy suppliers could mean millions ...
05 Apr 2012
| by Loulla-Mae Eleftheriou-Smith
a move to above-the-line advertising in the future.
Caton said: "2012 is an important year ...
05 Apr 2012
| by David Benady
collection, Maurel says some governing bodies are using real-time data to build their popularity.
British ...
03 Apr 2012
| by Sarah Shearman
Figures from the Internet Advertising Bureau (IAB) and PricewaterhouseCoopers reveal brands spent ...
driven "by big brand advertisers realising that digital is not just about click-though, and they can build brands online in the same way as TV and press".
He said that another factor, driving ...
29 Mar 2012
| by Alex Brownsell
will be promoted with a new TV and radio ad, again featuring its animated brand character and version of disco ...
a pitch. Its advertising had previously been handled in-house. ...
21 Mar 2012
| by Matthew Chapman
strong and clear brand across all touch points, from advertising creative to packaging.
Follow ...
02 Mar 2012
| by Matthew Chapman
The Royal British Legion, the charity behind the annual Poppy Appeal, is relaunching its bi...at The Royal British Legion, said: "Now is the right time to move forward and we firmly believe the new work ...
21 Feb 2012
| by Matthew Chapman
The offer of a chance to win an Aston Martin V8 Vantage Coupe will be part of Hackett s 'Essentially British campaign.
Hackett customers who make a purchase from the menswear retailer s spring/summer collection will be entered into the prize draw.
The campaign will break this week with in-store activity ...