01 May 2012
| by Kim Benjamin
Unilever, ASOS, British Gas, McDonald's and John Lewis top the nominations shortlist for the 2012...Zone
Radio Advertising Bureau RadioCentre
Scotty Brands
Finance director s award
British Gas Nectar Award British Gas
Dr Pepper the Pepperhood (Coca-Cola) Zone
Hotels ...
Awards for Excellence.
The FMCG giant has been cited in five different categories, including social ...
11 Apr 2012
| by Matthew Chapman
Customers of EDF, British Gas, E.ON, SSE, Scottish Power and Npower will also be offered the best tariff if their contract comes to an end, and if they contact their supplier at any time to ask.
The Coalition Government claims the "landmark" deal with all the major energy suppliers could mean millions ...
21 Mar 2012
| by Matthew Chapman
strong and clear brand across all touch points, from advertising creative to packaging.
Follow ...
02 Feb 2012
| by Staff
TBG Digital, AKQA and Adam & Eve lead nominations for this year's Revolution Awards 2012, set...have received seven nods each. AKQA will be hoping to pick up awards for Best Use of Mobile and Best Use of Consumer Engagement, while Adam Eve is up for awards including Best Integrated Marketing Campaign and Best Viral.
The Awards take place at Grosvenor House, Park Lane, in London on Friday 20 ...
18 Jan 2012
| by Simon S Kershaw
Just as we've all recovered from being stuffed with Christmas advertising, along come the sales ...
? And what does sale-styled advertising do for the brand?
Take O2. The agency has done its best ...
be the comparison sites? Not trawling along the freezing high street. So O2 s advertising has to work even harder ...
11 Jan 2012
One of Mole's New Year resolutions is to shop around for a broadband and TV package. We started...Virgin Media Thank you for calling Virgin Media sales. How may I help?
Mktg I am thinking of joining for a broadband and TV home package, but some of my friends have problems with the service - their internet is slow or On Demand doesn't work.
VM Let me take your postcode. (Mktg gives postcode.) OK ...
02 Nov 2011
| by Matthew Chapman
the advertising watchdog's code.
An additional complaint about Virgin Media claiming "a better TV experience ...
In June Virgin Media sent out jiffy bags bearing the text, "satellite TV upgrade pack ...
Media's picture quality was better than its own.
The advertising watchdog said the campaign must ...
13 Oct 2011
| by Daniel Farey-Jones
through behavioural targeting and integrated Clubcard data.
Digital advertising's evolution continues ...
Acxiom has brought in digital advertising veteran Scott Howe as chief executive.
Meanwhile, mass ...
in the form of Xaxis.
On the supply side, TV companies are readying themselves to shift to platforms ...
28 Jul 2011
| by Daniel Farey-Jones
British Gas has claimed its partnerships with Nectar and Sainsbury's are helping it take market...".
Residential services operating profit increased slightly from 109m to 111m.
Yesterday British Gas ...
21 Jul 2011
| by Staff
The BR 200 list of the best advertising, marketing, media, PR and digital blogs from around...9
Ad Rants
32912
10
Adland.TV
32361 ...
49
BlogStorm
9113
50
Advertising Lab
9002 ...