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Unilever, ASOS, British Gas, McDonald's and John Lewis top the nominations shortlist for the 2012...Zone Radio Advertising Bureau RadioCentre Scotty Brands Finance director s award British Gas Nectar Award British Gas Dr Pepper the Pepperhood (Coca-Cola) Zone Hotels ... Awards for Excellence. The FMCG giant has been cited in five different categories, including social ...
'Leary has previously said that Ryanair invests "nothing" in advertising because his fares, he claims ... to build up the promoting, the advertising, and the brand of the Ryanairhotels.com website." O ...
Heathrow, the BAA-owned airport, is launching an Easter advertising campaign which highlights its
is still open for business. There's a lot of mythology we have to dispel." Underpinning the advertising ... 's 60m marketing budget . This was also the year in which TfL was named Advertiser of the Year ...
TBG Digital, AKQA and Adam & Eve lead nominations for this year's Revolution Awards 2012, set...have received seven nods each. AKQA will be hoping to pick up awards for Best Use of Mobile and Best Use of Consumer Engagement, while Adam Eve is up for awards including Best Integrated Marketing Campaign and Best Viral. The Awards take place at Grosvenor House, Park Lane, in London on Friday 20 ...
The deal adds to the pre-existing partnership Tesco has with British Airways and Iberia through the Avios loyalty programme, which was previously known as Airmiles before a rebrand in September ... . The rebrand to Avios as a result of the British Airways merger with Iberia stirred controversy because ...
The campaign, created by agency SOUK360, is running across TV until 12 February, supported by press and direct marketing activity. Media buying is being handled by Mike Colling Company. The ad ... demographic. SOUK360 handles the advertising for Bourne Leisure's Haven Holidays, and, in October ...
restaurant brands to attract a younger audience. Bartle Bogle Hegarty Milton Keynes will work on advertising ...
His judgement came to mind when I saw the current campaign for British Airways. For an airline ... club ABBA stands for Anyone But British Airways. Certainly I'll be surprised if the current advertising refers directly to BA's cabin crew, who seem ready to walk out at the slightest hint ...
The agency was awarded the account without a pitch and will work with the airline on a project-by-project basis. Lida is now creating a loyalty programme designed to promote the bmi American Express credit ... , which Lida is a part of. The group handles the airline's advertising account. In the past, bmi has ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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