's recent TV advertising campaign centred around puppets styled as fashionistas and used the strapline, "love it light". The most recent TV work in the campaign, called "handbag", featured the puppets in a ... of global advertising strategy and creative excellence, at the Cannes International Festival of Creativity ...
DDB UK was the only UK agency to win at this week's Clio Awards in New York, with the agency...Its first gold was in the television/cinema/digital technique category for its direction ... included AlmapBBDO Sao Paulo, which picked up the accolade for agency of the year. Nike won advertiser ... Partners, picked up the lifetime achievement award. The awards ceremony, which was staggered over two ...
everything off? Are you really up to running an agency in the middle of the worst advertising recession since ... the brand's advertising and marketing communications? A: The dominant characteristic of most new brands ... point than Cape Canaveral. Good advertising agencies can be excellent brand horticulturalists. So ...
With the best brands, you don't notice where design stops and advertising begins, BSUR says....The World's Leading Independent Agencies 2010 is a Campaign advertising supplement published for thenetworkone. Once upon a time, a communications concept was an idea for a TV commercial, and, well, that was pretty much it. This golden age saw a couple of media channels embrace just about everyone: one TV ...
The future isn't advertising, according to Pius Walker, but the brilliant ideas that lie behind it....that great advertising has. Nor does it mean that a compelling story told within a 30-second TV ad ... The World's Leading Independent Agencies 2010 is a Campaign advertising supplement published ... with advertising. The truth is: nothing. And that is the situation our industry seems to be stuck with. Life ...
The World's Leading Independent Agencies 2010 is a Campaign advertising supplement published ... the digital-specialised agencies fighting for digital awards. And yet, we have managed to run multiple integrated campaigns. And our websites have succeeded in winning "Favourite Website Awards" a couple of times ...
Forget about advertising, marketing and recession and focus on living, Sajan RaJ Kurup says....The World's Leading Independent Agencies 2010 is a Campaign advertising supplement published for thenetworkone. I quit working three years back. If I had my way, I'd personally convince everyone to do ... . And it changed the way I looked at the business of creativity. Suddenly, it didn't matter where advertising ...
The World's Leading Independent Agencies 2010 is a Campaign advertising supplement published ... -sized advertising agency that, like many others, was owned by a big holding company, and delivered conventional advertising campaigns. Even then, we could see that clients no longer wanted to have conversations about ...
The World's Leading Independent Agencies 2010 is a Campaign advertising supplement published ... . Flooded by traditional media advertising, the biggest Mexican agencies have never worried to develop ... sidelined digital became the centre of everything. No-one watches Lost on the TV in Mexico; they download ...
The World's Leading Independent Agencies 2010 is a Campaign advertising supplement published ... in advertising will finally have reached its zenith. Already now, there is nowhere to hide. If a brand offers a product that's sub-standard, it can no longer shelter behind a full-frontal advertising assault. Many ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
Haymarket Business Media © 1957 – 2012
to remove filters