The Advertising Standards Authority (ASA) is launching a formal investigation into Channel 4's
Mars has rolled out a British-themed campaign to support the launch of its special edition red...The 'Union Jack' TV ad, created by Abbott Mead Vickers BBDO first aired yesterday (27 May ... , including those of a punk and morris dancer, in a bid to make him look "British enough" to make ... , was recently named Cannes Lions Advertiser of the Year. Follow Sarah Shearman on Twitter @Shearmans ...
families and friends to celebrate the best of British at our sites and properties. "These adverts ...
it had used since it first advertised on TV in 2010. Follow Sarah Shearman on Twitter ...
: "Innovation has been key to driving the success of Squares and we have invested over 3m in advertising ...
Bartle Bogle Hegarty has created the campaign for Missing People, which is launching its new phone number, 116 000, on International Missing Children's Day today (25 May). It is supported through TV and cinema activity, interactive posters, digital outdoor and print executions. It runs under the strapline ...
The advertising industry should come together to hammer out a better deal for working mums, Gail...as client-facing, with just as long hours as ours. But compared with other industries, advertising ought ...
to the possibilities. While major advertisers began planning their Olympics campaigns two or three years ago ... . Perhaps, as some marketing experts believe, the celebrations are over too quickly for most advertisers ... , advertisers have neither the time nor the resources to be involved with both. Perhaps few realised ...
"Surely someone at the agency must have realised that a creepy brand character with a husky voice and an American accent who suddenly appears out of nowhere to confront a housewife choosing the advertised product has already been done. Does Clarence the polar bear in the Birds Eye ad by Abbott Mead Vickers BBDO ...
One day, this will be cited by the next generation of industry stars as one of the pieces of work that inspired them to get into our business. For me, it's the benchmark for integrated thinking. And proves that advertising can take on any shape. I still have to swallow back the sick every time I think about ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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