28 May 2012
| by Sarah Shearman
it had used since it first advertised on TV in 2010.
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15 May 2012
| by Matthew Chapman
campaign days after British Gas warned it might have to raise prices this winter....The press activity is headlined 'E.ON guarantees not to increase home energy prices in 2012' and continues the brand s animated style it uses in television advertising .
British Gas owner Centrica put out a statement on Friday (11 May) warning that wholesale costs will be around 15% higher this winter ...
11 May 2012
| by Matthew Chapman
The campaign includes online, eCRM and direct mail activity from Archibald Ingall Stretton (AIS), and at a later date a TV ad by Abbott Mead Vickers, featuring the brand s new dancing brand character ...
, such as British Gas Nectar partnership. The cyclical and perpetual nature of the zoetrope is being used ...
03 May 2012
| by Sara Kimberley
EDF Energy has appointed AKQA as its lead digital advertising agency.....
EDF's advertising agency, Abbott Mead Vickers BBDO, recently created a campaign for the brand ...
03 May 2012
| by Sara Kimberley
of its website. Feedback will be used in digital banner advertising and could decide the future direction of TV campaigns.
The social media review follows the recent appointment of Mother to create global brand activity across HTC's 100m advertising business.
Last month, HTC launched its biggest global ...
02 May 2012
| by John Reynolds
TV campaign which launches tonight (2 May) and will feature celebrities including Louie Spence...The campaign has been created by Saatchi Saatchi, which also created T-Mobile s 'Giving Britain What Britain Loves campaign earlier this year.
The ad opens with a voiceover from 'TV Burp' star Harry Hill. The Jubilee celebrations shown do not feature the royals instead, the balcony is seen ...
30 Apr 2012
| by Matthew Chapman
British Gas is running a television campaign that refreshes its long-running 'Planet Home' creative...narrator, TV actress Angela Griffin, as the brand seeks to make itself less masculine.
Chris Brocklehurst, head of advertising at British Gas, said the energy firm decided to drop Timothy Spall in favour ...
the first time British Gas has advertised its app in broadcast media, as the company seeks to demonstrate ...
26 Apr 2012
| by Loulla-Mae Eleftheriou-Smith
to develop the main advertising campaign to support YouView's launch.
YouView's story so far ...
26 Apr 2012
| by Anne Cassidy
than a retained, basis.
VCCP Blue picked up npower s consolidated advertising account, including advertising, direct marketing and online, in 2009 after a roster review. However, its recent work has mainly ...
19 Apr 2012
| by Anne Cassidy
The RAC is reviewing its £7 million advertising account.