28 May 2012
| by Sarah Shearman
The Advertising Standards Authority (ASA) is launching a formal investigation into Channel 4's
28 May 2012
| by Sarah Shearman
Mars has rolled out a British-themed campaign to support the launch of its special edition red...The 'Union Jack' TV ad, created by Abbott Mead Vickers BBDO first aired yesterday (27 May ...
, including those of a punk and morris dancer, in a bid to make him look "British enough" to make ...
, was recently named Cannes Lions Advertiser of the Year.
Follow Sarah Shearman on Twitter @Shearmans
...
28 May 2012
| by Matthew Chapman
families and friends to celebrate the best of British at our sites and properties.
"These adverts ...
28 May 2012
| by Arif Durrani
recounted to an International Advertising Association room about his personal trials when he had acquired ...
28 May 2012
| by Sarah Shearman
it had used since it first advertised on TV in 2010.
Follow Sarah Shearman on Twitter ...
25 May 2012
| by John Reynolds
: "Innovation has been key to driving the success of Squares and we have invested over 3m in advertising ...
25 May 2012
| by Loulla-Mae Eleftheriou-Smith
Bartle Bogle Hegarty has created the campaign for Missing People, which is launching its new phone number, 116 000, on International Missing Children's Day today (25 May).
It is supported through TV and cinema activity, interactive posters, digital outdoor and print executions. It runs under the strapline ...
25 May 2012
| by Sara Kimberley
The Co-operative Group is set to appoint Leo Burnett to handle its £50m advertising account....The agency won the account after a competitive pitch against Now and CHI Partners. The win is expected to be ratified by the Co-op board next week.
DDB is believed to have withdrawn on the eve of the pitch as a result of its merger with agency Adam Eve, which handles the John Lewis advertising account ...
25 May 2012
the agency's success in winning the pitch for the British Army.
24 May 2012
| by Our Parliamentary correspondent
The advertising industry has urged MPs to reject growing demands for a ban on alcohol ads. In a