UM London takes FSCS communications planning account
25 Apr 2012 | by Mark Banham
UM London has been awarded the communications planning account for the Financial Services
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Lexus to sponsor City AM awards
08 May 2012 | by Daniel Farey-Jones
awards for the next two years....The car brand replaces Saxo Bank, which sponsored the first two years of the awards. Paul ... to associate itself with the best individuals and companies in the City". The annual award ceremony, which ... , will take place on 17 October. Lexus is also sponsoring the Personality of the Year award and a new ...
Ex-FHM editor Needham leads football betting mag launch
25 Apr 2012 | by Staff
. Citibet has already landed advertising from the major bookmaking companies Coral, Betfair, Sporting Index ...
Hiscox becomes first UK brand to use AdCastPlus platform
20 Apr 2012 | by Loulla-Mae Eleftheriou-Smith
print advertising, outdoor, digital and TV sponsorship. "The engaging format will promote our brand ... into time slots, which can be planned to coincide with TV campaigns. Theatre website Whatsonstage ... in the UK." The Internet Advertising Bureau (IAB) s latest report, "Building brands online", found ...
Multitrip.com in tie-up with Real Radio
10 Apr 2012 | by Nick Batten
throughout the four month airtime. The Media Agency Group has also booked a nationwide outdoor advertising ...
Bupa signs ad-funded deal for Wellbeing Hour on LBC 97.3
28 Feb 2012 | by Maisie McCabe
on the radio were allowed to be integrated into programmes from December 2010 , two months earlier than TV ...
CNBC EMEA sales boss Paul Maraviglia steps down
13 Feb 2012 | by Mark Banham
president, advertising sales international. Maraviglia departed CNBC just over a week ago following ... specialist PSI Advertising. Prior to his time at CNBC Maraviglia held the role of managing director ... of vice president, advertising sales international has been created to achieve better global coordination ...
MediaCom Edinburgh wins £15m Quality Solicitors account
23 Jan 2012 | by Nick Batten
They will co-ordinate a campaign for the legal firm that will hit television screens in March, with creative by Team Saatchi. Quality Solicitors is a national legal brand to which a number of legal firms ... media agency. Craig Holt, chief executive, Quality Solicitors, said: "This advertising campaign ...
Credit Suisse sponsors Bloomberg+ iPad app
17 Jan 2012 | by Nick Batten
Credit Suisse is sponsoring Bloomberg's recently launched iPad app, Bloomberg Television+, in a...The year-long sponsorship aims to boost awareness of Credit Suisse among a target audience of high-net-worth individuals. Bloomberg Television+ was released in October last year and enables users around the world to watch Bloomberg as it appears on television, access on-demand episodes of top shows, search clips ...
Facebook cost per click drops in UK
16 Jan 2012 | by Daniel Farey-Jones
clients in 205 countries. TBG observed reductions in cost per click rates for advertisers running ... environment is particularly compelling and demonstrates its effectiveness as an advertising channel and also ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
