Helen Edwards: Buy My Face's lesson in brand charm
14 Mar 2012 | by Helen Edwards, PPA, Business columnist of the year
unexpected medium for brands to use. The firm's first client, CBS , promoted its various TV shows on 35m ...
Search results for British Television Advertising Awards
Search filters:
By Industry Sector
-
Financial Services
Click 
to remove filters
Add Search Filters:
By Date
By Publication
- brandrepublic.com (1082)
- Campaign (2800)
- campaignlive.co.uk (260)
- Campaign Work (52)
- Marketing (2381)
- marketingmagazine.co.uk (415)
- mediaweek.co.uk (66)
- Media Week (9)
- prweek.com (172)
- PR Week UK (945)
By Channel
- Ad campaign (201)
- Advertising (36)
- Agency (243)
- Design (3)
- Digital marketing (1304)
- More...
- Direct Marketing (1011)
- Events (14)
- Marketing (6234)
- Market Research (1)
- Media (1091)
- New Business (116)
- PR (5)
- Public Relations (1244)
- Research & Data (49)
- Sales Promotion (4)
- Less...
By Industry Sector
- Banks / Building Societies (212)
- Corporate (573)
- Credit (96)
- Insurance (216)
- Investments (37)
Goldman Sachs' secrecy to blame for Greg Smith outrage, say PROs
16 Mar 2012 | by Matt Cartmell
, with the line: 'The Google I was passionate about was a technology company. The Google I left was an advertising ...
How Visa's Olympics sponsorship must shift perceptions of its brand: the Marketing interview
14 Mar 2012 | by Alex Brownsell
acceptance of the new technology. In the pan-European TV ad, which carries the updated tagline 'Flow ... on advertising on that day, you'll register very high - but it's too late, isn't it? People actually changing ... on promoting the brand's new contactless and mobile payment technologies. The TV ad features the brand ...
RBS Group reviews digital agency roster
08 Mar 2012 | by Katherine Levy
driven by cost efficiencies and the group is hoping to consolidate its digital advertising output ... and marketing, UK Retail, Les Matheson. M C Saatchi and CHI Partners handle RBS s advertising and CHI also ...
Santander targets females with 'more human' marketing strategy
07 Mar 2012 | by Alex Brownsell
. The TV execution features a voiceover stating, "You play, you save. You spray, you save. Stay in bed all ... director at Santander, told Marketing it was important to add a greater "human" element to its advertising ... , which has previously focused its advertising around brand ambassadors such as Formula 1 drivers Lewis ...
Trading places: this week's people moves
02 Mar 2012 | by Matthew Chapman
Bradley to group brand director, in Brand Republic's round-up of this week's people moves in advertising...former head of TV Phil Hall and MediaCom Beyond Advertising managing partner Kirsti Wenn, to joint ... Advertising 18 Feet Rising has hired the JWT Sydney creative group head, Stephen de Wolf , as a creative director. ( Campaign) Marc Giusti , the group chief digital officer at Leo ...
Aviva plots digital roster overhaul
01 Mar 2012 | by Sara Kimberley
Aviva s advertising account. News of the review follows a separate web-build pitch at the end of last ... a review of its global business-to-business advertising account. The winning agency will be responsible for the division s press, online and outdoor advertising, and will mainly focus on business ...
BBH and Ogilvy vie for Barclays ad brief
01 Mar 2012 | by Anne Cassidy
Bartle Bogle Hegarty and WPP s Ogilvy Mather are understood to have been briefed to respond with ideas on global positioning and communications. BBH holds Barclays 34 million UK ad account for retail banking as well as the Barclaycard business, while Ogilvy handles global advertising for Barclays ...
Royal Sun Alliance seeks agency to advise on British and EU laws
29 Feb 2012 | by John Owens
as it seeks to keep pace with the rising tide of British and EU regulation.
My Secret Work Weapon: Read carefully: look for the rules and the value of words
29 Feb 2012 | by Mike Hoban, chief marketing officer, Confused.com
and Jack Trout, and Confessions of an Advertising Man by David Ogilvy. The second is that it makes you ...
Additional Information
Campaign Jobs
- Senior Strategy and Planning Executive Stopgap £37500 per annum, London
- Advertising Sales Executive National Geographic Kids Magazine £19k - £25k plus bonus opps - £5k per annum, Based in Clerkenwell, Farringdon
- Lead Digital Designer Propel £45000 - £50000 per annum + £45,000 - £55,000, London
- Marketing Coordinator Royal College of Physicians £26,000-£28,000 pa, London, NW1
- Broadcast and Digtial Senior Planner / Buyer PFJ £29000.00 - £32000.00 per annum, London
Most viewed
Most commented
Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
