Search results for British Television Advertising Awards

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Unilever tops 2012 Marketing Society Awards nominations

Unilever, ASOS, British Gas, McDonald's and John Lewis top the nominations shortlist for the 2012...Zone Radio Advertising Bureau RadioCentre Scotty Brands Finance director s award British Gas Nectar Award British Gas Dr Pepper the Pepperhood (Coca-Cola) Zone Hotels ... Awards for Excellence. The FMCG giant has been cited in five different categories, including social ...

TfL's Chris Macleod on marketing's battle against Olympic gridlock

is still open for business. There's a lot of mythology we have to dispel." Underpinning the advertising ... 's 60m marketing budget . This was also the year in which TfL was named Advertiser of the Year ...

TAG Heuer switches CRM strategy to boost sales

on motor racing. The brand is increasingly shifting its motor-racing activity from the British Grand ...

MRM Meteorite wins Vauxhall DM brief

advertising activity to support its sponsorship of the England football team, claiming it is "supporting a ...

From DM Bulletin to Data and Direct Bulletin

through behavioural targeting and integrated Clubcard data. Digital advertising's evolution continues ... Acxiom has brought in digital advertising veteran Scott Howe as chief executive. Meanwhile, mass ... in the form of Xaxis. On the supply side, TV companies are readying themselves to shift to platforms ...

The BR 200 July 2011: The web's most influential bloggers (1-50)

The BR 200 list of the best advertising, marketing, media, PR and digital blogs from around...9 Ad Rants 32912 10 Adland.TV 32361 ... 49 BlogStorm 9113 50 Advertising Lab 9002 ...

The BR 200 July 2011: The web's most influential bloggers (101-150)

The BR 200 list of the best advertising, marketing, media, PR and digital blogs from around...103 Confessions of a wannabe ad man 4228 104 Real fresh TV ... 148 Renaissance chambara 2907 149 Adhunt advertising blog ...

The BR 200 July 2011: The web's most influential bloggers (51-100)

The BR 200 list of the best advertising, marketing, media, PR and digital blogs from around

The BR 200 July 2011: The web's most influential bloggers (151-200)

The BR 200 list of the best advertising, marketing, media, PR and digital blogs from around

Print DM seeks a digital future

. The latter incorporated QR into its TV campaign featuring Heston Blumenthal and Delia Smith, offering recipes for those scanning the codes. 'We were the first UK retailer to use QR codes in a TV campaign, so ... that advertisers risk disappointing consumers if the content does not match the effort required to access it. 'If ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.