to remove filtersBeckham's pants escape advertising ban
04 Apr 2012 | by Loulla-Mae Eleftheriou-Smith
A digital poster ad featuring David Beckham in his underwear has been cleared by the Advertising
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Nike 'my time is now' by Wieden & Kennedy London
23 May 2012
Nike has drafted in some big names in football for its latest TV campaign, including Santos FC...The television campaign, created by Wieden Kennedy, is set during a France versus Holland football game that is interrupted by waves of young players who invade the pitch to show they have the skills and hunger to take on the best players in the world, including Wesley Sneijder and Danny Welbeck. ...
Tesco 'glide' by The Red Brick Road
29 Mar 2012
The campaign spans TV, cinema, press, outdoor and digital. "Glide" features a mum who seamlessly deals with the challenges life throws at her while looking stylish. The TV work was created by Mark Slack and Gemma Phillips, and directed by Henrik Hallgren through Rogue. ...
Puma 'Social 2012' by Droga5
21 Mar 2012
The ad, which follows the "after hours athlete" work, highlights the threat reality TV poses to young people and juxtaposes audio clips from made-up reality shows with clips of people having fun with friends. The ad aims to highlight the irony of watching reality TV rather than living in reality ...
L'Oréal Paris 'Casting Crème Gloss' by McCann London
01 Mar 2012
The competition to find a redhead, a blonde and a brunette was launched on 31 October with press ads and a TV spot featuring Cheryl Cole in which fans were encouraged to "cast yourself" by visiting the L Or al Paris Facebook page. An app created by McCann London's creative technology unit allowed ...
French Connection 'spring/summer 2012' by 101
16 Feb 2012
The work is a follow-up to the autumn/winter campaign in 2011, which focused on the clothes and moved away from Fallon s previous "man/woman" positioning. It is based around themes and spans digital, press and online advertising, as well as in-store activity. The clothing in stores ...
Adidas 'Adizero Rush' by 180LA
25 Jan 2012
Adidas is promoting its new Adizero Rush trainer with a TV ad created by 180LA that aims to make
My YouTube ad of the week: Amy Kean, MPG Media Contacts
20 Jan 2012
class during the festive season. Wish I had thought of Good viral advertising isn t just about getting lots of views. Good viral advertising resonates with people and gets them talking. It shocks some and pleases others, and it takes risks. And I hope it s not just because I work in advertising that, after ...
Nike '#makeitcount' by Wieden & Kennedy and AKQA
09 Jan 2012
The above-the-line campaign, created by Wieden Kennedy, shows British athletes in black-and-white portraits with their own handwriting. The athletes' Twitter handles appear on the executions along with the "make It count" hashtag to encourage online participation. Photographed by Adam Hinton, the portraits ...
Asics 'made of sport' 180 Amsterdam
04 Jan 2012
TV, print and digital channels....The above-the-line campaign includes a selection of 60-, 30-, 20- and six-second TV spots, as well as double- and single-page print ads. There will also be a series of three-minute short films, hosted on the brand s website . The campaign will run in Europe and Asia (Japan and South Korea). ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
