14 May 2012
| by Nick Batten
each week. Look will promote the launch of Look What I m Wearing with digital and press advertisements ...
08 May 2012
| by Nick Batten
inaugural AskMen Innovation Awards, which celebrate the last 50 years of life-improving technology....ad placements and site takeovers across AskMen and the bespoke Innovation Awards microsite .
Mark Terry, managing director for Chevrolet UK, said: "The partnership with AskMen Innovation Award ...
, health, and technology.
Each awards category has a shortlist of 25 items, handpicked by AskMen's team ...
01 May 2012
| by Kim Benjamin
Unilever, ASOS, British Gas, McDonald's and John Lewis top the nominations shortlist for the 2012...Zone
Radio Advertising Bureau RadioCentre
Scotty Brands
Finance director s award
British Gas Nectar Award British Gas
Dr Pepper the Pepperhood (Coca-Cola) Zone
Hotels ...
Awards for Excellence.
The FMCG giant has been cited in five different categories, including social ...
10 Apr 2012
| by Maisie McCabe
Reebok, the sportswear brand, has partnered with sports broadcaster Eurosport to produce a TV show..., local events and 'The Box' TV schedule.
Katrin Ley, brand director for Reebok, EMEA, said: "The fact that Europe's leading sports broadcaster is documenting and televising the 2012 Reebok CrossFit Fitness ...
with pay-TV operators Sky and Virgin Media to offer 24 channels of live action from the tournament ...
20 Mar 2012
| by Sarah Shearman
are understood to have boosted investment in mobile advertising, in an effort to reach what internet analytics ...
month.
According to annual figures from the Internet Advertising Bureau (IAB ...
devices to access the web while watching TV.
For the first time, retail is among the top ...
28 Feb 2012
| by Maisie McCabe
Skimpily dressed models advertising swimwear, lingerie and perfume on billboards do not cause...The study suggests outdoor advertising sits at the bottom of the list of offensive stimuli the public is exposed to, and is perceived to be less capable to offend than TV, the internet, mobile ...
in outdoor advertising should be reduced.
Last year s banned ad for Lynx, the " cleaner you ...
21 Feb 2012
| by Nick Batten
Grazia readers were given a chance to comment, influence and vote on the editorial selection process. Even the front cover has been chosen by readers.
Advertisers such as Jimmy Choo, Les Petites ...
readers an additional level of exclusive content and demonstrates the depth of interaction advertisers can ...
15 Feb 2012
| by Loulla-Mae Eleftheriou-Smith
The campaign, negotiated and created by media agency MEC and branded entertainment agency MCBX, features TV, experiential and social media activity.
The activity will run alongside London Fashion Week ...
to develop television programmes for Channel 4 hosted inside the pop-up shop and fronted by T4 presenter ...
10 Feb 2012
| by Nick Batten
to advertisers and partners.
"The group has developed a reputation for innovation and we want ...
10 Jan 2012
| by David Benady
to create high-impact TV ads, but is it worth being annoying to be remembered, asks David Benady..... For "irritating", read "memorable".'
Other dotcom TV ads in the top 10 included Moonpig.com, showing people ...
. Some observers argue that it came across more like an ad for the TV talent show than for the retailer ...
Ogilvy Mather
8
19=
British Airways
Bartle Bogle Hegarty
8
19 ...