Consumer: Sports bra shows some real panache
10 May 2012 | by Hannah Crown
to create a conversation on Twitter. British Olympian javelin thrower Goldie Sayers agreed to become a ...
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Sports lifestyle brand Extreme Group seeks agency for lifestyle push
15 May 2012 | by Sara Luker
to build the world's leading Extreme Sports TV distribution company and through brand expansion has become ...
Sarah Gower: On the starting blocks
19 Apr 2012 | by John Owens
imminently. 'The main criteria are to be a talked-about brand, to be untraditionally British and to really ...
Sailing and equestrian brand Musto brings in Frank PR
23 Mar 2012 | by Alec Mattinson
. Musto is also the official technical clothing partner to the Skandia Team GBR (the British Sailing team ...
London Fashion Week: Followers of fashion
16 Feb 2012 | by John Owens
by the British Fashion Council to identify and help rising talent - have always looked to patrons. Providing ... . It showcased Small's spring/summer 2012 collection, announcing Vauxhall Motors' patronage of the British ...
Fashion brands Ariella and Little Mistress pick EdenCancan
03 Feb 2012 | by John Owens
The agency will also promote the Ariella Couture range, as seen on the likes of pop star Rowland and TV presenter Amanda Holden, as the awards season kicks in. Nick Ede, creative director at EdenCancan, said ...
Admiral Sportswear calls in Radiator PR to promote high-end fashion line
26 Jan 2012 | by Elizabeth Pears
Admiral, the British sportswear brand that manufactured football kits for some of England's top...markets. In 2011, the rights to the Admiral brand passed back into British hands from a Swiss holding ...
Speedo UK seeks brand boost in run-up to London 2012 Olympics
25 Jan 2012 | by Elizabeth Pears
The international swimwear brand, which sponsors British Swimming and Olympic gold medallist Rebecca Adlington, is threatening to end its five-year relationship with specialist sports PR agency ... Fastskin3 swimming costume, which was created by a team of British academics. The new technology has now ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
