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McDonald's kicks off Absolute breakfast show sponsorship

The fast food giant will be promoting its breakfast products, including porridge, breakfast wrap, sausage and egg McMuffin and coffees. It plans to promote the quality of its food, including its use of free-range eggs and British pork, through the deal, which was brokered by OMD. As well as sponsor ...

My Media World: Steve Cox

Advertising Bureau. Hard to imagine now, but no one thought it would work, and plenty told me I would be mad ... Byrite. Or that first 'Coronation Street' centre break on Thames TV for 40k. The one event I would never miss... I s the Media Week Awards. Not for the winning, more for the drunken random pestering ...

Media Week launches industry projects and initiatives

: number of accounts won; outstanding client solutions; number of awards won and contribution ... ; major staff hires and number of awards won. Both awards will be decided by the editorial team ...

Media360: Pictures from the gala dinner and evening event

; Sainsbury's head of national advertising Tom Hampson, and Tata Global Beverages regional president UK ...

Media360: Pictures from the conference

, CEO, Channel 4; and Tom Hampson, Sainsbury's head of national advertising. Read the latest news ...

Media Week Awards' co-chairs talk on camera about this year's event

Media Week Awards' co-chairs Dominic Carter, News International trading director, and Lindsay...Awards. In an exclusive chat with Media Week they discuss their excitement for the approaching awards ... people, the Media Week Awards is the one to win." Carter added: "It's a privilege to be offered ... on Thursday 27 October . Changes to this year's awards include: New definitions for media owners ...

Ginsters to sponsor spot on TalkSport's Keys and Gray show

". The broadcast segment will also give listeners the chance to win a 3D TV and a Lazy Boy armchair, by answering ...

Media Week Awards revamped for 2011

This year the Media Week Awards have been revamped to recognise the ever-changing media landscape...At Media Week, we observe the media world changing and expanding and we know that advertising is just one part of what media owners, agencies and clients do. As a result we have revamped our awards ... Insight; The Rising Star award will now be split into three separate disciplines recognising ...

 

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