25 May 2012
| by John Reynolds
: "Innovation has been key to driving the success of Squares and we have invested over 3m in advertising ...
23 May 2012
| by Loulla-Mae Eleftheriou-Smith
The repositioning has been kicked off with a new TV ad by BBH that features a group of dogs turning up to a party hosted by cats.
The hostility between the two species is broken down by the dogs proffering a crate of J20. The ad ends with the strapline, "A bottleful of togetherness".
Last year ...
22 May 2012
is airing on TV and online. ...
22 May 2012
| by Loulla-Mae Eleftheriou-Smith
Irn-Bru, the soft-drink brand owned by A G Barr, is airing a humorous TV ad running under its 'Gets...," and "steamy windows".
The ad will run on TV and in cinema, and was directed by Stuart Elliot.
Copy ...
21 May 2012
The campaign, by Fallon, introduces a new strapline and positioning for the brand, encouraging people to take time out and enjoy themsleves.
The brand will be supported by a 3.5 million campaign, including six-sheets near CTNs, cinema advertising and video on demand. ...
16 May 2012
to support its new premium British Farmers Loaf....The campaign, the last by Dare before the account moves to JWT, launched last weekend with a TV ad showing a father and son overcoming the daily challenges of working on a farm while portraying the hard ...
activity, including sponsorship of this week s British Sandwich Week.
The campaign was created by Gavin ...
16 May 2012
| by Matthew Chapman
A television spot by Santo shows a fan sprouting red-and-white feathers as he is transformed into a "super fan bird mascot" through the magic of Coca-Cola after a goal is scored. It will be shown for the first time on TV on ITV1 today (16 May).
The ad also offers viewers a chance to win tickets to Euro ...
15 May 2012
Set and shot in Stockholm, it aims to capture the spirit of being " n-established".
The ad was directed by Owen Harris, who recently shot the award-winning TV series Misfits . ...
15 May 2012
| by Zaid Al-Zaidy, chief strategy officer, TBWA\London
audience that s in love with primetime TV shows such as I m A Celebrity Get Me Out of Here Britain ...
heart.
Adwatch: Top 20 recall (May 16)
Latest
May-09
Brand
Agency/TV Buyer ...
14 May 2012
Des Lynam, Stuart Pearce and Sir Bobby Charlton star in a new TV campaign for Carlsberg.