Griffith. A repurposed TV ad, by Saatchi Saatchi with art direction by Phil Clarke and copy direction ...
ITV signed an exclusive deal with the audio-recognition service in April in order to become the only UK broadcaster to offer advertisers its functionality in TV spots. Viewers can use the Shazam app on their smartphones to interact with creative in Pepsi Max s "crowd surfing" football ad ...
2004 . The company appointed VCCP to its advertising account in December 2010 . Aaron Robb, digital ...
female chairman of the Advertising Association, in Brand Republic's round-up of this week's people moves...Advertising Blue Hive , WPP's dedicated agency for Ford, has appointed Karin Onsager ... chief executive of Abbott Mead Vickers BBDO , has become the first female chairman of the Advertising ... planning director. ( Campaign ) The Advertising Standards Authority has appointed Roisin Donnelly ...
Unilever, ASOS, British Gas, McDonald's and John Lewis top the nominations shortlist for the 2012...Zone Radio Advertising Bureau RadioCentre Scotty Brands Finance director s award British Gas Nectar Award British Gas Dr Pepper the Pepperhood (Coca-Cola) Zone Hotels ... Awards for Excellence. The FMCG giant has been cited in five different categories, including social ...
to the role of chief executive at MHP, in Brand Republic's round-up of this week's people moves in advertising...Advertising MEC brings in Michael Dick as new head of strategy from global solutions in London as he leaves Coca-Cola North West Europe. He will replace Charlie Wright who has moved to MEC in Singapore. ( Campaign) Marketing Heinz has appointed Giles Jepson as chief marketing officer ...
Weinberger is to leave the agency, in Brand Republic's round-up of this week's people moves in advertising...Advertising Krow has boosted its senior team with the appointment of Will Saunders as its ... Weinberger , The Red Brick Road 's chairman who has been instrumental in Tesco's advertising for the past 22 ... advertising business. ( Campaign ) TMW , the digital and direct agency, has appointed its first ...
WKD, the vodka-based alcopop brand, has launched the latest TV ad in its long-running 'Have You Got...and excitement around new WKD TV ads and Big has not let us down. They have created another witty ad that we ... , since last year, purple. To support the purple variant, Big Communications created a TV, outdoor, trade ...
, in Brand Republic's round-up of this week's people moves in advertising, marketing and media....Advertising McCann London has appointed VCCP's international planning director, Dan Izbicki , as its new head of planning. ( Campaign ) Maxus has appointed Stuart Butler to the new role of head of strategy as part of wider strengthening of its management team. ( Campaign ) Saatchi ...
are understood to have boosted investment in mobile advertising, in an effort to reach what internet analytics ... month. According to annual figures from the Internet Advertising Bureau (IAB ... devices to access the web while watching TV. For the first time, retail is among the top ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
Haymarket Business Media © 1957 – 2012
to remove filters