25 May 2012
| by Loulla-Mae Eleftheriou-Smith
Bartle Bogle Hegarty has created the campaign for Missing People, which is launching its new phone number, 116 000, on International Missing Children's Day today (25 May).
It is supported through TV and cinema activity, interactive posters, digital outdoor and print executions. It runs under the strapline ...
22 May 2012
| by Maisie McCabe
to inform the future strategy".
Last year, Government advertising from its various departments commanded ...
, as the Government now looks to harness advertising to stimulate economic growth in the UK.
Martin Sorrell's WPP ...
at time of writing.
The Government's own figures show it spent 77m on advertising in the year ...
16 May 2012
The objective is to raise awareness among the British public of how cocaine consumption in the UK has been damaging South America.
The work was created by Guy Moore and Tony Malcolm, and directed by Stink s Tomek Baginski and Rohan Blair-Mangat. ...
16 May 2012
| by John Reynolds
A TV ad for Center Parcs has been banned by the advertising watchdog for promoting a family deal...The TV ad, created by Beattie McGuinness Bungay, aired on 23 January. It showed families taking ...
. Conditions apply. Book by 31 January 2012."
But the Advertising Standard Authority(ASA) received a ...
on holiday at the advertised price point, adding that the visual message of the ad was intended only as a ...
15 May 2012
| by Loulla-Mae Eleftheriou-Smith
fire at an ABTA conference for funding a campaign discouraging British consumers from holidaying abroad.
In the TV ad, which rolled out in March, actor Stephen Fry asks Why on earth would anyone want to go ...
10 May 2012
| by Anne Cassidy
Olympian in a "step-up" routine on a British war memorial in the Falklands.
Sir Martin Sorrell told ...
responsibility for it. However, he refuted reports that the agency had touted it to various advertisers ...
09 May 2012
Sneaky new TV and radio ads test people's hearing without them knowing. ...
09 May 2012
The ad aims to make the point that people do not ignore blood from other parts of the body and that bleeding gums could lead to gum disease and tooth loss.
The TV ad will be supported by press, outdoor and digital display. It was written and art directed by Nick Rowland and directed by Ryan Hope through Blink. ...
09 May 2012
| by John Reynolds
An ad for cosmetics company Lush has been banned by the advertising watchdog after it ruled...).
In total, the Advertising Standards Authority (ASA) received 14 complaints, relating to eight different ...
of advertising rules.
The ASA said it had not received sufficient evidence that "six million reptiles were ...
08 May 2012
| by Daniel Farey-Jones
The Government of Argentina has ignored WPP's request to stop broadcasting a controversial TV ad...-up exercises on a British war memorial and includes the line "To compete on English soil, we train on Argentine soil."
The ad drew protests from the British government and has proved an embarrassment for WPP ...
.
However, the ad was aired on Sunday on state-run television in Argentina despite requests from both ...