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of the British HIV Association in Birmingham. Senior consultant Laura Chambers and new head of political ...
to underestimating the danger of flu. It is really important to advertise to them to encourage them to get their flu ... explained what the Government did to substitute for the seasonal advertising campaign. "Vaccine uptake rates in 2010, when there was no national media advertising campaign, were very similar to previous ...
from the Advertising Association/WARC.....5% in the previous year. Overall spend on advertising rose 2.7% in 2011 to 16.1bn, with the internet up 16 ...
The move will result in advertisers and agencies being able to easily access the reach of a newspaper Monday to Friday, and then have additional information on any Saturday editions. The additional data will be included in the ABC's April audit published on 11th May. Furthermore, from July ...
measures approved by Shapps include a further round of "Portas Pilots" to trial some of the TV star ...
The Government has warned that it will consider a ban on alcohol advertising unless more action...alcohol ads and France had outlawed TV commercials. "There is known to be a link between advertising ... the harmful effects of alcohol advertising." Ministers are worried that, while the code of practice says ... have said." The Advertising Association said: "We welcome the alcohol strategy s assessment ...
The advertising and food industries face another battle after the launch of a campaign to ban junk...-food advertising. Not just with a 9pm watershed for TV but online, through mobile phones, packaging and in-store." Ian Barber, the Advertising Association's director of communications, said: "These calls for bans ...
The ad industry needs to be better at advertising itself. That was the message from the Advertising..., the Creative Industries Minister, told delegates: "British politicians are proud of what the advertising ... creative sector and a fantastic heritage. If we give advertising's infrastructure better focus and support ... . But it's the job of the advertising industry to showcase its successes to politicians so we have all ...
demanding that advertising standards are improved. Norman Lamb, the Consumer Affairs Minister, said: "We ... lending market." Wonga.com was the largest spender on above-the-line advertising in 2011 ... to make advertisers flag up free debt advice. The OFT has already acted to stamp out ads designed ...
, 487. Abby Carvasso, Bauer Consumer Media's managing director of lifestyle advertising, said that Grazia was attracting more premium advertisers than its weekly rivals. She said that high-end brands such as Dolce Gabbana and Armani were advertising in Grazia, and not in other rival women's lifestyle weeklies ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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