23 May 2012
| by Daniel Farey-Jones
360 to quiz him about the brand's image and plans and fish for news on Apple's rumoured TV plans....-funded programming. It could work for us."
Inglis also confirmed the brand would not be advertising on TV around ...
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The transformation has been achieved in good part thanks to press campaigns and a clutch of TV ads, most recently ...
with TV lead John Lewis into ad-funded programming, which has been in vogue with some brands in recent ...
30 Apr 2012
| by Matthew Chapman
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Tesco will support its press advertising with a TV campaign that premiers on Wednesday during the British Soap Awards on ITV1. It features a man eating a fish finger sandwich.
The Everyday Value range ...
04 Apr 2012
| by John Reynolds
Marketing this week spoke to nine-times British ice-skating champion Jenna McCorkell, who...The brand launched across retail on 5 March. The TV ad, created by Devil Fish, will be seen from 16 April.
Yoomoo launched three years ago and claims to have a number of health benefits.
It is sold in several flavours, including 'chocmoo' and 'strawbmoo', in 150ml and 750ml tubs.
Yoomoo ...
04 Apr 2012
| by Daniel Farey-Jones
, the Advertising Standards Authority has ruled the claim was overcooked and should not have been made....complaints about claims made in a TV ad, an insert and a website.
Despite the alacrity with which rival ...
29 Mar 2012
The campaign spans TV, cinema, press, outdoor and digital. "Glide" features a mum who seamlessly deals with the challenges life throws at her while looking stylish.
The TV work was created by Mark Slack and Gemma Phillips, and directed by Henrik Hallgren through Rogue. ...
27 Mar 2012
The new campaign broke on national TV and radio, supported by outdoor activity including billboards. ...
19 Mar 2012
The campaign, created by McCann Erickson, launches nationwide on TV and online on 19 March. ...
13 Mar 2012
| by Daniel Farey-Jones
Starbucks is hoping to reach six million people tonight (13 March) with a TV ad that uses animation
12 Mar 2012
The TV and print campaign, which is supported by digital and PR, highlights how a newly decorated space improves not only the physical space aesthetically but also people s relationships in it.
A tired bedroom is transformed into a "boudoir", which improves a young couple s relationship; a child ...
07 Mar 2012
| by Ed Owen
Restaurant brand Harvester has launched a TV, digital, social media and retail campaign showing a...for both Harvester and Toby Carvery in 2011.
Rachel Westwood, advertising and communications manager ...
director Russell Ramsey.
The TV ad was directed by Simon Cheek and produced by Denise Connell for Tomboy ...